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22/05/2009

Interactive Functionality For NASCAR From Octoshape

Octoshape has announced that their Infinite Edge technology has been selected to power the pause, replay and synchronisation functionality of the Emmy Award-nominated TrackPass RaceView application available exclusively on nascar.com
TrackPass RaceView is a subscription product that creates a 3D rendering of all 43 Nascar Spring Cup Series cars through live streaming GPS telemetry that tracks the position of the drivers. Nascar.com is operated by Turner Sports, a division of Turner Broadcasting System.
Scott Brown, Chief Executive Officer of Octoshape (USA), said: "This is yet another exciting extension of Octoshape's technology that enables new and innovative viewing experiences delivered live. This puts Octoshape in the pole position for interactive sports coverage.
"Octoshape Infinite Edge has proven to always deliver on all three components needed for rich media experiences; high quality, huge scale and unbeatable performance; you could say that we are firing on all cylinders."
Octoshape's Infinite Edge enables race fans to reverse back in time to replay exciting segments or to view missed action through the innovative Digital Video Recorder (DVR) feature by synchronising live in-car audio with real-time race telemetry. The DVR puts immediate playback control in the hands of the user that greatly enhances the viewing experience through real time interaction.
Race fans can view the rich interactive media provided by TrackPass RaceView at:
www.nascar.com/raceview.
(KMcA/BMcC)
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