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Media Excel Announce HD World Demonstration

Media Excel, a leading provider of advanced real-time video encoding and transcoding solutions, will demonstrate the industry's first compression product that can stream two real-time, simultaneous HD streams in a single product at HD World, at the Jacob Javits Centre in New York (stand: 847), on October 15 and 16.
The Media Excel HERA 4000, the first encoder/transcoder to use the Texas Instruments DaVinci technology digital media processor, introduces a new platform for content creators that need to simultaneously distribute high-resolution video over broadcast, web and mobile networks in an efficient, cost-effective manner.
The HERA 4000 enables broadcast, cable, satellite, telco and web video firms to rapidly encode, transcode and distribute professional, broadcast-quality video to any device over any network.
Leveraging Media Excel's patented encoding techniques, the HERA 4000 products provide higher quality video at much higher speeds and much lower costs than previous industry solutions.
Media Excel customers currently using the HERA platform include MTV Networks and MobiTV.
As HD content becomes more available on web and mobile devices, and as US broadcasters complete the transition to an all-digital terrestrial environment on February 18, 2009, the HERA 4000 will enable broadcasters to more efficiently handle multiple standard definition (SD) as well as HD streams.
Webcasters can more effectively serve tens of thousands of real-time viewers, and mobile networks can more efficiently handle video over cellular and broadband networks. Using the HERA 4000, customers can transcode 2 channels of MEPG-2 HD to H.264 HD or 8 channels of MPEG-2 SD to H.264 SD in a live IPTV broadcast scenario.
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