Broadcast News
                    09/09/2008
                
               Continued Expansion At Filmology With New Appointment
                    Filmology, a dedicated movie marketing and promotions company in the UK, is expanding its team with the appointment of Mike Croston as a new business development manager. 
Mike will be responsible for selling Filmology's range of specialist services to agency and corporate clients.
Mike has a strong background in marketing, sales and operations management. Prior to joining Filmology, he worked as a freelance marketing consultant managing local marketing programmes for several companies.
He has also worked as client services director for Big Communications and as group account director at McCann Erickson Central where his work included projects with major clients including FujiFilm, Alliance and Leicester and Mercedes Benz.
David Pearson, Director of Filmology, said: "Mike's sustained record of achievement and experience of working with major blue-chip companies will be a great advantage to Filmology. This is an expanding industry with more and more brands embracing the power of cinema and utilising it in their promotional campaigns.
(KMcA)
                
            Mike will be responsible for selling Filmology's range of specialist services to agency and corporate clients.
Mike has a strong background in marketing, sales and operations management. Prior to joining Filmology, he worked as a freelance marketing consultant managing local marketing programmes for several companies.
He has also worked as client services director for Big Communications and as group account director at McCann Erickson Central where his work included projects with major clients including FujiFilm, Alliance and Leicester and Mercedes Benz.
David Pearson, Director of Filmology, said: "Mike's sustained record of achievement and experience of working with major blue-chip companies will be a great advantage to Filmology. This is an expanding industry with more and more brands embracing the power of cinema and utilising it in their promotional campaigns.
(KMcA)
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