Sonic And Sony Power BD-Live Solutions For Hollywood

Sonic Solutions, the leader in digital media software, has announced that it is collaborating with Sony to enhance the BD-Live creation features of the Scenarist BD authoring platform. The new capabilities will help streamline the creation of highly interactive Blu-ray Disc titles that harness the full power of the BD-Live set to enable Web-connected content.
BD-Live adds an exciting new level of interactivity to the home entertainment experience. By allowing the dynamic inclusion of downloaded online content such as special features, new trailers and games, BD-Live enables content creators to maintain a direct relationship with viewers even after a title has shipped.
By making BD-Live-enabled features more efficient to produce, the Sony and Sonic collaboration is expected to help increase the availability of connected-content, which in turn will help speed consumer adoption of next-generation title and players.
Rolf Hartley, Senior Vice President and General Manager of Sonic's Professional Products Group, said: "The BD-Live feature is an exciting new capability for BD that combines the best of on-disc and online content to provide consumers with a dynamic and always-current entertainment experience.
"Sony's extensive knowledge of the BD specification combined with Sonic's experience in providing solutions for online interactive content via its InterActual products will help significantly boost BD-Live title production."
At the National Association of Broadcasters (NAB) Convention in Las Vegas, Sonic is exhibiting Scenarist 4.5, a new release of its industry-standard BD authoring suite.
Scenarist 4.5 includes enhancements that enable BD-Live title creation as well as a new security management utility called Scenarist Safeguard. Scenarist Safeguard is the only fully integrated tool that enables all aspects of BD-Live security and secure content management in a single application that fits any production environment.
Sonic Solutions enables the creation, management and enjoyment of digital media content through its Hollywood to Home products, services and technologies. The company's products range from the advanced authoring systems used to produce Hollywood DVD and Blu-ray Disc titles to the award-winning Roxio-branded photo, video, music and digital-media management applications.
Sonic Solutions is headquartered in Marin County, California.
Further information is available at: www.sonic.com.
(KMcA/JM)