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01/05/2007

Rushes Launch Redesigned Website

London post production facility, Rushes has launched a new website which has been completely redesigned and rebuilt.
Mind Corporation worked with the Rushes team and designed and implemented the superb new fresh-looking contemporary website for Rushes. The brief was to create first and foremost something clean and easily navigable and a site that emphasised the quality and calibre of the work Rushes produces.
The website, which goes live on Monday April 30, now includes additional sections as well as movie clips, multiple images, long articles and news tickers keeping users up to date on recent jobs, appointments and other Rushes news and events.
Easy navigation is key and with this new website users are only ever two clicks away from the home page. The website was programmed using a Wysiwyg interface (what you see is what you get) which eases the transition and enables the administration staff to understand how to populate it and change, amend or add new content.
By capturing information from their website users Rushes can ensure that the information is specific, relevant and targeted.
Rushes Managing Director Joce Capper said: “Updating our website was a priority, and let’s face it, has to be these days. Your website is your first interaction with clients and staff so it has to reflect the company’s personality, beliefs and exceptionally high service levels. I’ve always been amazed and very proud that our website was so popular and had so many visitors, its, both on the work and tecchy information we supply. It’s been a really exciting and challenging project, everyone at Mindcorp has been skilled, helpful and full of ideas and we are really grateful for all their feedback and advice. Everyone here is really very happy with the end result. We think it is fabulous!”
Rushes website is one of the most powerful tools in the advertising industry for showcasing new work.
It has in the region of over 150,000 unique hits per month, with the site statistics running into and over four million hits per year.
Visit www.rushes.co.uk

(SP)
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