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30/01/2007

Colour Confidence Announces Launch Of Total Balance

Colour Confidence has announced the launch of the new Colour Confidence Total Balance, an almost indestructible white and grey balance chart ideal for outdoor use.
This new product is a further addition to the expanding Colour Confidence product range, which includes the Studio XR, Colour Management Check-Up Kit and Print Profiler.
Under different lighting conditions the perceived colour of white can often change; as such, establishing a custom white balance at the start of each new photo session is important in ensuring accurate image capture. The grey and white on either side of the Colour Confidence Total Balance are both spectrally neutral in all types of lighting conditions, giving the photographer confidence that the camera's raw image is as close to real life as possible.
Colour Confidence Total Balance comes collapsed in a small pouch for portability. Its firm frame and strong build quality mean it will not get damaged like an ordinary grey card, and due to the highly durable surface it can be cleaned for repeated use. Once finished with, the Total Balance can be collapsed and returned to its pouch, keeping it safe whilst in transit. Suitable for both film and digital photography, and available at just £16.95/€25.00 (ex. VAT) direct from Colour Confidence and selected resellers, it is an excellent addition to any photographer's tool set.
"Throughout 2007 we plan to increase our range of solutions, adding significant value and choice to the colour management market. These products will vary from accessories such as the Total Balance to all-in-one solutions for the professional. Whatever the consumer's need, Colour Confidence will be able to fulfil it, either from our own product range or a leading manufacturer's."
Colour Confidence will be exhibiting on Stand C22, Hall 9 at Focus on Imaging, 25 — 28 February at the NEC Birmingham.
(DS/SP)
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