Bubble Agency Establishes Advisory Board

Bubble Agency, a global PR, marketing and events specialist serving the media technology, sports technology, pro AV, and security and IT sectors, has announced the formation of a new Advisory Board designed to support the agency’s continued growth and strengthen its industry expertise.

The newly established board brings together senior leaders with extensive experience in building, scaling and advising global organizations operating in fast-moving and complex markets. It will provide strategic guidance to Bubble Agency’s leadership team, offering independent perspective on long-term growth, sector convergence, and the evolving role of communications as client industries become increasingly interconnected and technology-driven.

The move reflects Bubble Agency's evolution in recent years, as its client base and remit have expanded across converging technology sectors. The Advisory Board is intended to help ensure the agency continues to grow with discipline and relevance, while maintaining a strong understanding of the commercial and operational realities faced by its clients.

The initial members of the Bubble Agency Advisory Board are:

Catherine Davies, Americas Bureau Chief at SportBusiness. Davies is a senior sport business executive with decades of experience across global sports media, marketing and research. Her background spans intelligence, communications and executive leadership roles across international markets, providing insight into the commercial forces shaping professional sport and media rights.

Andrew Elvish, Vice President of Global Marketing at Genetec. Elvish leads global marketing strategy for one of the world’s leading enterprise physical security software companies, working closely with partners and customers across EMEA, APAC and the Americas. With more than 20 years' experience in security and technology, he brings deep expertise in brand building, partner-led growth and scaling global organizations.
Laila Hede Jensen, CEO and Founder of Zenova ApS. Jensen is a business transformation leader with more than two decades of executive experience in the global AV and digital signage sector. She has held senior roles at companies including Samsung, Panasonic, Unilumin, SiliconCore and ZetaDisplay, where she led international growth initiatives, technology adoption and complex cross-border M&A. Her expertise includes scaling technology-driven businesses and building sustainable operating models across multiple regions.

Ian Munford, Strategic Business Development Lead for Media, Entertainment, Games and Sport at AWS. Munford works with global media and entertainment organizations as they modernise platforms and business models in response to fundamental industry change. His career spans broadcast, cloud and large-scale digital transformation, with a focus on turning technological change into practical, scalable outcomes.

Together, the Advisory Board reflects the breadth of Bubble Agency’s client portfolio and the converging technology domains it serves, including media and entertainment, AV and sports technology, security, and enterprise IT.

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