Broadcast News

Bookmark and Share

Avid Introduces Series Of Micro-Certifications

News Image
Avid® is introducing a ground-breaking series of micro-certifications through a new collaboration with learning partner Post Super, a key educational platform specialising in post-production excellence.

The Avid/Post Super co-branded courses and micro-certifications – meticulously crafted by industry veterans – draw upon real-world experiences and best practices. Each module is designed to provide learners with a comprehensive understanding of their role within the broader post-production ecosystem, equipping them with the tools and insights needed to navigate complex projects with confidence and precision.

In addition to technical instruction, the certifications also delve into the underlying principles and philosophies that drive effective post-production workflows. From the fundamentals of the cutting room to the intricacies of collaborative editing, learners will gain a deeper appreciation for the art and science of the post world, empowering them to elevate their craft to new heights.

These certifications progress Avid's learning strategy beyond conventional level-based certifications to cutting-edge role-based certifications. This pioneering approach goes beyond teaching what buttons to press and explores the reasons why, providing invaluable context to post-production workflows and deliverables.

Avid Senior Director of Global Learning Partnerships Bryan Castle explained: "At Avid, we are constantly driven by a commitment to empowering creativity through innovation. This partnership with Post Super signifies a bold step forward in our mission to revolutionize learning in the Film & High-End Television industry.

"Post production is the heartbeat of the entertainment industry, yet traditional certification models often fall short in providing learners with the holistic understanding required to thrive in a fast-paced environment. Recognizing this gap, Avid and Post Super are partnering to bridge it, delivering micro-certifications tailored to specific roles within the post-production ecosystem. We're also excited to be partnering with Post Super as an official Avid Learning Partner, who will be authorised to deliver Avid’s wider catalogue of official courses and certifications."

Avid's Director of Learning Content Development, Curtis Poole added: "Our collaboration with the team at Post Super is just the first of several specialty content partnerships to come that will expand the scope and reach of our extensive library to help students and professionals broaden their skills into new areas of competency. These courses will be available to all learners in Avid Learning Central with micro-certifications available through the global network of Professional and Academic Avid Learning Partners."

Post Super Founder Gemma Nicholson explained: "This paradigm-shifting initiative is set to redefine professional learning in the dynamic world of Film & High-End Television post production. The fusion of Avid’s unique Avid Learning Partner program and Post Super’s unrivalled expertise in post-production education gives a special opportunity to implement this trailblazing series of Avid/Post Super co-branded micro-certifications.”

She continues, “Post Super is thrilled to partner with Avid in this transformative way. Our shared vision is to empower individuals with the knowledge and skills to excel in their respective roles, whether as editors, sound designers, colourists, or any other vital component of the post-production pipeline. Together, we are ushering in a new era of learning that emphasises not just technical proficiency but also the contextual understanding necessary for true mastery."

Top Related Stories
Click here for the latest broadcast news stories.

Avid Announces Enhancements To Its Avid | Stream IO™ Software Subscription Platform
Avid® has announced the latest enhancements to its Avid | Stream IO™ software subscription platform for broadcast production ingest and playout, inclu
Avid And ACA Debut Avid Learning Collective Program
Avid® and the customer-led Avid Community Association (ACA) have debuted the Avid Learning Collective program to gift professional media creation tech
ITV To Produce New Post Office Documentary Film
ITV has commissioned Little Gem to produce new film, Mr Bates vs The Post Office: The Impact [WT], which will reveal how the ITV drama series [also pr
Avid announce direct sales of high end products
Avid Technology are to increase their direct sales presence in the UK, to complement the current London Direct team based in Poland Street Soho. From
Avid Launches New Partner Program
Avid® has launched a new partner program, Works with Avid On Demand, that enables customers to expand their workflow capabilities through a growing ra
Avid Ships Latest Version of Studio Toolkit
Avid has announced the availability of version 5.6 of Avid Studio Toolkit, which delivers significant enhancements to a set of tightly integrated, ind
Avid Unveils Avid NEXIS
Avid® has unveiled the next generation of its patented Avid NEXIS® shared storage solutions with the Avid NEXIS F-series family of storage engines and
Pie Town Productions Embraces Avid Everywhere
Avid has announced that Pie Town Productions, a reality television production company based in North Hollywood, California, has embraced Avid Everywhe
Avid Announces Pro Tools 12
Avid has announced the availability of Pro Tools 12, offering flexible licensing options including subscription for a minimum of $24.99 per month. "Th
Elettroformati Selects PMC Monitors And Avid Management System
Elettroformati has chosen PMC monitors and an Avid management system for its new Dolby Atmos music mixing studio in Milan. Founded in 1966, the compan
MI And Avid Expand Partnership
Avid System 5 mixing console enables students to train with the tools used in the most demanding production environments – powered by the industry's m
Learning Gets BBC Boost
The BBC has launched a new strategy to put learning at the heart of the corporation and provide learning opportunities for all audiences. Utilising th
Avid licenses Sonic DVD technology for editing products
Sonic Solutions and Avid Technology announced recently that they have entered into a multi-year licensing and co-development agreement to integrate So
AVID have announced the appointment of Simon Bartlett as International Product Marketing Manager for Editing Products. Bartlett, a familiar and much r
Machine Learning Fueled Video Super Resolution
Worldwide, millions of hours of video are being watched daily from a variety of sources such as live streaming, cable TV, Blu-Ray and DVD. With the wi