Broadcast News

Bookmark and Share
19/04/2023

Avid Launches New Partner Program

News Image
Avid® has launched a new partner program, Works with Avid On Demand, that enables customers to expand their workflow capabilities through a growing range of certified industry-standard tools and apps from third-party vendors.

Avid | Edit On Demand, the turnkey editorial-in-the-cloud SaaS solution on Microsoft Azure, is today relied on by television networks, post houses and filmmakers to keep their distributed teams on task and deliver projects on time. Works with Avid On Demand, debuting with 12 partners, now extends Avid | Edit On Demand remote workflows with tightly integrated capabilities including file- and stream-based ingest, data replication in the cloud, support for third-party creative tools, and remote content review, among others.

Avid | Edit On Demand includes cloud-optimized Media Composer® editing software and Avid NEXIS® Cloud storage. The Works with Avid On Demand program now enables editors to bring complementary products into their workflows seamlessly with peace of mind that they are reliably and securely enhancing their remote collaboration. Visitors to the NAB Show (April 16-19, Las Vegas) can experience Avid | Edit On Demand workflows at Avid’s booth N1221 and Microsoft’s booth W1529.

Tim Claman, Avid's SVP and General Manager of Media & Video Solutions, said: "Works with Avid On Demand expands the range of workflows our customers can deploy in the cloud, with the agility to easily spin up new editorial workgroups as needed, and then spin them down when projects are done. Edit On Demand users now have the flexibility to access many more of the familiar tools they need to get their work done – all in a pay-as-you-go cloud service."

Many of the industry’s best-known vendors are already certified through the Works with Avid On Demand program, including Adobe, Boris, EVS, FileCatalyst, First Mile Technologies, Haivision, HP Anyware, Marquis, Microsoft, Nablet, Signiant, and StorageDNA.

Tridib Chakravarty, President and CEO, StorageDNA, said: "We are pleased to support Avid | Edit On Demand workflows with DNAfabric, a cloud-optimized data management platform. With this integration, Avid and StorageDNA users can setup seamless synchronization of both metadata (bins) and media (workspaces) between one or more Avid NEXIS systems and Avid | Edit On Demand. We see this accelerating multiple hybrid workflows including ingest, editorial, transcoding and finishing."

Simon Crownshaw, Worldwide Strategy Director Media & Entertainment, Microsoft, said: "Edit On Demand brings Avid and Microsoft together in a seamless SaaS capability delivered on Azure that’s available for anyone working in film, television and other media. The Works with Avid On Demand program extends what is possible on Azure with tested Avid and Microsoft partner products supporting a broader set of workflows and enabling media organizations to capitalize on greater opportunities."

Michael Shore, SVP Products & Solutions, EVS, said: "EVS and Avid continue to enhance the long-running partnership that has served our mutual customers well for many years with the addition of EVS’ support for Avid | Edit on Demand. With this new capability, EVS users can easily share media with an Avid cloud-based Edit On Demand system to allow for better editorial integration regardless of location. This allows editors to start cutting faster, resulting in quicker turnarounds and delivery of highlights for live sports, news, and entertainment."

avid.com
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

30/04/2003
Avid announce direct sales of high end products
Avid Technology are to increase their direct sales presence in the UK, to complement the current London Direct team based in Poland Street Soho. From
16/11/2006
Avid Ships Latest Version of Studio Toolkit
Avid has announced the availability of version 5.6 of Avid Studio Toolkit, which delivers significant enhancements to a set of tightly integrated, ind
13/07/2022
Avid Unveils Avid NEXIS
Avid® has unveiled the next generation of its patented Avid NEXIS® shared storage solutions with the Avid NEXIS F-series family of storage engines and
16/07/2015
Pie Town Productions Embraces Avid Everywhere
Avid has announced that Pie Town Productions, a reality television production company based in North Hollywood, California, has embraced Avid Everywhe
16/09/2013
Al Kass To Power Avids New Headquarters
Avid has announced that Qatar-based Al Kass, one of the most innovative sports TV channels in the Middle East, will power its new state-of-the-art hea
11/11/2016
Sky Deutschland Invest In Avid Solution
Sky Deutschland has invested in Avid's MediaCentral Platform, it has been revealed. The platform, which includes solutions from the Avid Media, Storag
20/07/2006
ITN reach outline agreement with Avid
ITN, one of the world’s leading news and video content companies, has reached an outline agreement with Avid to provide a new media management system
24/03/2015
Avid Announces Pro Tools 12
Avid has announced the availability of Pro Tools 12, offering flexible licensing options including subscription for a minimum of $24.99 per month. "Th
29/04/2004
Avid licenses Sonic DVD technology for editing products
Sonic Solutions and Avid Technology announced recently that they have entered into a multi-year licensing and co-development agreement to integrate So
26/01/2018
Avid Unveils New Innovations At NAMM 2018
Avid has unveiled a number of music and audio product innovations at NAMM 2018. Powered by MediaCentral, the new tools and Avid's creative ecosystem e
13/12/2016
ITV Daytime Deploys Avid Workflow
ITV Daytime, part of broadcast ITV, has invested further in an end-to-end HD workflow from Avid. Due to the increased quantities of content associated
25/03/2015
ITV Adopts Avid Everywhere
UK commercial broadcast ITV has adopted Avid Everywhere for its new regional news production setup. With Avid's MediaCentral Platform, ITV’s end-to-en
05/06/2008
ITN Selects All-Digital Avid Workflow For ITV and Channel 4 News Service
Avid Technology, a provider of tools for film, video, audio, 3D animation, gaming and broadcast professionals, has announced that ITN, a leading indep
17/08/2004
NBC chooses integrated Avid workflow
NBC has chosen an integrated digital workflow made up of more than 35 Avid systems for the 2004 Olympic Games in Athens. This massive deployment of Av
26/01/2004
Avid reveal VideoForum line-up
Avid is to demonstrate the new version of the Avid Xpress DV software for the first time in the UK on Stand No. 210 at VideoForum. The show, which tak