ZEISS Cinematography Americas To Sponsor HollyShorts' Award

For the eighteenth year, HollyShorts will present its Academy qualifying Short Film Festival in person at TCL Chinese Theaters, Japan House Hollywood, and streaming on Bitpix TV. For the first time, ZEISS Cinematography is pleased to sponsor the new HollyShorts ZEISS Achievement in Cinematography Award and participate in other festival events.

HollyShorts co-founders, Daniel Sol and Theo Dumont, said: "We are extremely excited to team up with ZEISS, a world-renowned and innovative company that recognizes these goals with their incredible brand and products. We look forward to introducing Zeiss to our 400 officially selected, incredible next generation of artists at this year's festival."

To recognize the latest trend in motion picture optics, on August 14, ZEISS Cinematography team member David Warner will present Creating Flares for Filmmaking. An expert in the field of lens technology, Warner will offer background, insights, and options before opening up the mic for a lively Q&A.

The Festival's finale is the Film Awards ceremony on August 20. A highlight will be the new Achievement in Cinematography Award, presented by ZEISS to give special recognition for the best cinematography chosen from all films presented. Tony Wisniewski, ZEISS Senior Manager of Marketing added: "We are delighted to partner with HollyShorts to present an award to the winning cinematographer as our way of rewarding their achievement and encouraging filmmakers to tell their stories with inspiring images."

ZEISS will also have the honor of presenting the HollyShorts Film Festival Achievement in Filmmaking and Cinematography Award to the esteemed Nancy Schreiber ASC, who's past work has been screened at the Festival.

www.zeiss.com/cine-democenter
www.hollyshorts.com