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12/05/2022

LiveU Acquires easylive.io

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LiveU has acquired easylive.io as part of its strategy to expand its cloud video platform, enabling customers to grow their audiences with original, interactive and quality live content.

The move will provide remote and collaborative tools for cloud-based and hybrid productions, enabling customers to operate and scale up, while still lowering budgets, quickly and easily from anywhere including video switching, audio mixing, adding graphics, localizing content and bringing on guests.

easylive.io provides a live streaming production studio in the browser, allowing users to mix any type of content into live stream videos and distribute them to the widest audience, creating innovative and interactive live experiences. All the tools needed to edit, mix and broadcast live streams are combined in the all-in-one user-friendly cloud solution, reducing production and equipment costs. It ensures the reception of all format types and their conversions for optimal management and redistribution to multiple destinations.

Samuel Wasserman, CEO and Co-founder, LiveU, said: "We have been reinforcing our cloud strategy as the industry moves to cloud-based production, introducing brand new services that meet the needs of customers moving to the cloud. Recognized as the leader in mobile backpacks, we're now consolidating our leadership in cloud-based offerings. This announcement is an important step, delivering future-proof tools that help our customers grow their business, building on our deep expertise in live production. We believe there is a significant part of the market for cloud production that wants and needs a vertically integrated solution. Our goal is to offer a fully end-to-end solution for live contribution, cloud production, orchestration, ingest and distribution, serving the needs of every type of customer from global broadcasters to niche sports and entertainment."


Wasserman continued: "We're delighted to welcome easylive.io to the LiveU family. We're impressed by the team, customer service and robustness of the platform, backed up by the positive reaction from our joint customers. Our commitment to the cloud is clear as we've shown in the launch of our offerings, LiveU Matrix, and most recently Air Control and Ingest. We are sure that together we can further enhance our cloud production strategy with the tight integration of our ground-to-cloud feeds with their cloud platform offering scale, ease of use and versatility."

www.liveu.tv
VMI.TV Ltd

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