Broadcast News
20/01/2022
Dynamic Infographic Details Full Scope of Opportunity For Local TV Advertising Pros
Marketron has unveiled a dynamic infographic designed to give local TV advertising professionals a clear understanding of 2022 digital advertising trends, as well as the data and recommendations to capitalize on trends and increase advertising opportunities.
Titled "Why 2022 Will Be a Strong Year for Local TV Advertising", the Marketron infographic distills data from multiple sources into visually pleasing, readily consumable content that highlights the channels and industries with the greatest potential. In addition to providing sales professionals with verified data around the economy, projections, and channel growth, the infographic offers specific tactics and other takeaways that professionals can use to prospect and sell with greater success.
"This new infographic links fresh research and data to specific market insights to simplify and support effective, targeted planning for 2022 ad sales," said Christian Kligora, senior vice president of client success at Marketron. "Local TV ad professionals are focused on increasing revenue, and now they've got a fantastic tool for turning opportunity into 2022 ad sales."
www.marketron.com
Titled "Why 2022 Will Be a Strong Year for Local TV Advertising", the Marketron infographic distills data from multiple sources into visually pleasing, readily consumable content that highlights the channels and industries with the greatest potential. In addition to providing sales professionals with verified data around the economy, projections, and channel growth, the infographic offers specific tactics and other takeaways that professionals can use to prospect and sell with greater success.
"This new infographic links fresh research and data to specific market insights to simplify and support effective, targeted planning for 2022 ad sales," said Christian Kligora, senior vice president of client success at Marketron. "Local TV ad professionals are focused on increasing revenue, and now they've got a fantastic tool for turning opportunity into 2022 ad sales."
www.marketron.com
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