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Flowics Appoints New Sales Directors

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Flowics has announced that it has hired two new sales directors to accommodate the company's rapid global expansion and to reach new markets as quickly as possible.

Flowics welcomes Sachin Agnihotri, who serves India and South Asia, and Sergey Pribyl, who serves Eastern Europe and the Baltic region. Both positions are new.

With Agnihotri based in New Delhi and Pribyl in Barcelona, Spain, each leads Flowics' sales and business development efforts in his respective market, introducing the company's Flowics Cloud Graphics and Audience Participation solutions to linear and digital broadcasters; sports organizations (leagues, teams, federations); and esports organizations, among other verticals in the live production industry. They are also in charge of establishing partnerships with resellers and systems integrators in the regions to accelerate the adoption of the Flowics platform.

Agnihotri has extensive experience of more than 20 years in the broadcast industry, working with clients in India and the Southeast Asia region. He has held sales roles at multiple companies in the industry, including KIT Digital, the systems integrator Benchmark Broadcast Systems, and most recently at TVU Networks.

"Sachin is our first hire in Asia, and we are incredibly excited about the opportunity to accelerate business development in the region, starting with India, a market in which we have always had a special interest," said Flowics CEO Gabriel Baños.

With nearly 20 years in the broadcast industry, Pribyl is a sales veteran with an engineering background, an entrepreneurial spirit, and cross-functional work experience across wide territories for EMEA markets. His most recent role was EMEA sales manager for VSN. He has also held sales roles at companies including Panasonic, Avid, and Snell Advanced Media (acquired by Grass Valley).

"Sergey brings the experience we were looking for to accelerate business development in new markets in Europe beyond Spain, the U.K., Germany, and Switzerland, where we already have clients," Baños said. "With Sergey, we are not only expanding our reach into new territories in Europe, but also adding valuable technical expertise in production workflows that will help us shape our future product roadmap and better serve our European customers."
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