Broadcast News

Bookmark and Share

Brainstorm Celebrates 25th Anniversary

News Image
On 23 December 2018 Brainstorm celebrated turning 25, proving that a specialist company can be outstanding in such a complex market by offering high-end solutions which are both very original in their concept and creativity as well as highly practical and differentiating for the day-to-day requirements of its customers.

Ricardo Montesa founded Brainstorm in December 1993, starting its activities as a provider of 3D Graphics services to broadcasters and other companies, based on the software previously developed following his graduation project in Engineering. In 1994, Brainstorm introduced and started the commercialization of this software, named eStudio, which since then has been considered a benchmark product in real-time 3D graphics rendering.

In 1994, Brainstorm's first anniversary also marked the first time in the history of television that a real-time 3D virtual set was used in a live production, an interview with Mike Oldfield for the promotion of his album 'Songs from the Distant Earth', for Antena 3 TV in Spain. At this live show, the musician was at the virtual studio in Antena 3 TV in Madrid, while he was interviewed by journalists located in the Madrid Planetarium some distance away. Two days later, Brainstorm started a daily live weather show for Antena 3 TV, the first and revolutionary daily show of its kind, and possibly the basis of the multitude of live virtual shows of many formats broadcasted today. This show was a tremendous success at the time and received a European Award for the best weather presentation.

According to Ricardo Montesa: "This technology went one step, albeit a big one, beyond traditional Chroma keying, with the introduction of 3D real-time graphics and complex camera movements, that significantly enhanced the show’s presentation and impact, but it also required a huge SGI Onyx to generate the computer power required to render all the graphics, camera movements and integration of the talent."

The 90s saw a significant and global growth of the company, from Europe to Asia, Middle East and the USA, supporting elections projects with the creation of high-end 3D graphics and virtual sets for companies such as the BBC, NBC, TVE, NHK and many others. Such growth in customers and technologies also allowed Brainstorm to expand into the film market and the company was involved in Hollywood movies such as “I Robot”, “Artificial Intelligence” or “Alice in Wonderland” amongst others, which used eStudio as a pre-viz tool. In 2007, Brainstorm increased its product line by acquiring the renowned Aston brand, which allowed the development of yet more advanced CG and graphics tools.

Brainstorm's current product line includes solutions for real-time 3D Graphics, photorealistic real-time Augmented Reality and Virtual Studios, News&Sports, Entertainment, Elections, Weather and Corporate Presentations, providing an end-to-end open environment which covers a wide range of requirements and at the same time, featuring an open approach that makes the company’s products compatible with many different broadcast ecosystems. The rapidly growing demand for Brainstorm's products and services culminated in a 50% increase in worldwide sales in the FY 2018 which ended last December, compared to 2017 and for which the company is justly proud. A very welcome 25th Birthday present!

"Innovation is part of our DNA," said Ricardo Montesa. "We want to provide our customers with advanced, flexible and reliable solutions to cover their requirements, no matter how complex they are. We’ve done so for the past 25 years, and still have great ideas for the future."
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Holdan Confirms New Product Announcements From tvONE
Holdan has confirmed important new product announcements from tvONE at InfoComm 2022. tvONE, a UK-based designer and manufacturer of video processing,
Blackbird Appoints Mo Volans As SVP Product Marketing
Blackbird has selected Mo Volans as SVP Product Marketing. Mo joins the company from VEGAS Creative Software where he was SVP Marketing. Mo has worked
Soho Editors & Our First Show Stand At IBC
This year's IBC was going to be a new experience for Soho Editors due to one major factor; this is the first time after 20 years that we were exhibiti
Projects Department Ltd Celebrate 'Best Of Show' Award
Projects Department Ltd are an independent consultancy, design, supply and installation company specialising in TV studio installations worldwide. Est
Procam Projects Assists With Black Sabbath Farewell Show
Earlier this year, on 4 February, Black Sabbath performed their last show in Birmingham's Genting Arena as part of their farewell tour, The End. To ch
Brainstorm To Exhibit Virtual Sets And Motion Graphics Solutions At IBC 2017
Brainstorm will be exhibiting at IBC 2017 and showcasing the latest versions of its product line of virtual sets and motion graphics solutions. Also,
Brainstorm At NAB 2017
Brainstorm has announced that it will feature the latest versions of its product line of virtual sets and motion graphics solutions, as well as showca
Brainstorm Launches US Office
3D real-time graphics and virtual set solutions provider Brainstorm Multimedia has announced the strengthening of its North American operations with t
Brainstorm Multimedia's Graphics Highlight Election Coverage
Following close on the heels of UK elections in early May, millions of Spanish voters recently went to the polls in June to cast ballots in regional a
Canford Uses 3D Printing Technology
Canford has successfully utilised in-house 3D printing technology to improve productivity within the company's fibre termination department. Canford s
Brainstorm Multimedia IBC 2012 Preview
At IBC 2012 Brainstorm Multimedia is featuring a new range of product improvements that provide the most flexible, fast and comprehensive broadcast gr
Brainstorm Announces Support For NVIDIA Digital Video Pipeline
An industry-leading real-time 3D interactive graphics company is helping NVIDIA demonstrate a real-time 3D broadcast workflow leveraging the NVIDIA Qu
Brainstorm To Launch Aston 3D At BVE 2013
Brainstorm Multimedia, 3D real-time graphics and virtual set solutions provider, will showcase Aston 3D at BVE 2013. BVE which will take place at the
Avid Returns To IBC Show In September
Avid Technology has updated its outlook on exhibiting at large media & entertainment industry trade shows by unveiling plans for the annual IBC trade
Polar Graphics - Storage Solutions To Optimise Your Workflow
Polar Graphics, with over 25 years’ experience, are distributors/representatives to the media and entertainment industry, with a portfolio of leading