Broadcast News

Bookmark and Share

What's Baking?

News Image
Ever heard of 'Sticky Shed Syndrome'? Stop sniggering, it's not what happens when your 1970s Dad spent too long at the bottom of the garden with his specialist magazines.

'Sticky Shed Syndrome' is when you've left magnetic tapes in a box somewhere, they get a little damp (it doesn't take much) then you try to play them! All you get is a very sluggish tape trying to rewind and a tearing sound as the tape rips itself to shreds. Brilliant.

It's all to do with the glue holding the iron oxide coating onto the plastic tape, deteriorating and breaking down over time due to absorbing moisture. The iron oxide is obviously the part of the tape that holds in the information, the crucial bit. And it just starts to fall off the tape.

Why should you be worried about Sticky Tape Syndrome? Are you a professional film maker or content creator?

Where are those old master tapes and rushes you might someday want to use again? Boxes of old magnetic master tapes and rushes you shoved onto a shelf, into a cupboard or actually into the shed at the bottom of your garden?

What type of tapes are we talking about? Any of them. VHS, U-Matic, Beta SP or Digi-Beta could apparently all be vulnerable. Obviously the older the tapes are the more vulnerable they are. Some of these tapes are now twenty to thirty years old, approaching the limits of what they were designed for and holding all that vital information you thought would be there forever.

So to the baking. The solution to Sticky Tape Syndrome is to bake the tape in an oven, on a very low heat, for a long time (just like French Meringues) and get the iron oxide to stick back on the tape.

The one problem is you can only do it once. So you better get what you need from it pretty quickly before the glue gives up for ever and oxide all falls off taking your pretty pictures with it.

There is obviously a more pressing issue for anyone who has a large archive of critical material held on magnetic tapes and even 35mm celluloid. Even after baking it is becoming increasingly expensive to view or process those formats and will only get more so as the years pass.

Where there were once thousands of machines, in hundreds of buildings across the country, coddled and caressed by highly trained engineers, there are now only a handful of companies who can handle these older formats to a truly professional standard. For this reason, they are charging more for their services as the price of spares rises and engineer's ranks are becoming depleted, the great and the good of screwdriver wielding have been replaced by people who only know how to code.

More and more we are seeing clients wanting us to protect their older assets into the coming years or actually use them within their current business. For anyone working with brands who understand their 'brand heritage', this is proving acute.

This was recently highlighted when we were asked to look at a client's archive to assess what they had, what they might discard and more importantly what they had to protect. Getting clever with Excel revealed some really worrying facts.

In nearly every case the client only had one single copy of their masters, on a single magnetic tape or on a 35mm print.

Often the only 35mm print had no sound with them and the archive is so convoluted it is impossible to see where the sound reels might be.

In many cases the only copy of completed work from the 80s and 90s was held on U-Matic tapes as the master print had obviously been lost.

A client paying to store 50 or 60 copies of the same thing on VHS as no one could be bothered to amalgamate or thin the archive.

Some of the clients most historically important visual work was close to being lost to unusable or almost obsolete formats.

It's not cost effective to digitise everything you have, to move every last frame to a more future proofed form of digital storage but surely you should do something about your masters?

The digitisation of older assets also allows for a level of archive security that was previously uneconomic. Post houses used to charge a fortune to run off a sub-master or cloned master, but now making two copies of everything is easy, so co-locating your archive is simple.

Always remember that holding your data in two places, and on two formats like drive and LTO, is the simplest way to protect it from loss, corruption or theft. Better still remove all the complication and hassle and use an external company, such as Film Locker ( to store your archive. This is a great option because they are cost effective, experts at what they do and allow the content owner clear line of sight to all their assets using their client login on their bespoke database.

You never know when those old masters might just be worth something; ask the BBC about the entire series of 'Old Grey Whistle Test' or 'Ready Steady Go' they just scrubbed to make room for new shows; what I'd pay to see that unseen Rolling Stones footage.

Is it time that you addressed the issue of redundancy of your archive before you have to buy an industrial oven and try not to burn all the cakes?

Author: Keiren O'Brien - CEO - Film Locker
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Broadcasters & Post Production Facilities Digitising Legacy Tape Formats: Pt 5
The fifth, and final, in a series of articles by Pat Horridge of VET Training, covering the issues facing broadcasters & post houses needing to digiti
Broadcasters & Post Production Facilities Digitising Legacy Tape Formats: Pt 4
The fourth in a series of articles by Pat Horridge of VET Training covering the issues facing broadcasters & post houses needing to digitise legacy ta
Broadcasters & Post Production Facilities Digitising Legacy Tape Formats: Pt 2
The second in a series of articles by Pat Horridge of VET Training covering the issues facing broadcasters & post houses needing to digitise legacy ta
DPP: 'Something Old, Something New'
Walk into any trade show or conference related to the media industry and there's always talk about the latest and greatest advances in technology. If
Production News : Christmas Special For 'Old People's Home For 4-Year-Olds'
Channel 4 has confirmed the commission of a special festive edition of Old People's Home for 4-Year-Olds. The 1x60' Christmas special will return to S
ITN Moves Entire Archive To MatrixStore
ITN has purchased an additional 2 petabytes of MatrixStore digital content governance and object storage, from Object Matrix, in order to provide inst
ITV Sport Archive Features Diverse Collection Of Sports
The ITV Sport Archive features multi award-winning coverage and commentary from the world's most famous and celebrated sporting moments. A diverse col
Vintage Cloud Announces New Archive Digitization And Indexing Services
Film archive digitization specialist Vintage Cloud has announced a new service designed for companies who want to monetize their valuable archive asse
Timeline Secures ITV Sport Archive Contract
Timeline Television has won a five-year contract to provide a full digital archive service for ITV Sport. The company already provides post-production
Awards Win For Disk Archive
Disk Archive has been named the winner of 2017 Red Herring Top 100 Europe Award. The Red Herring Top 100 Europe enlists entrepreneurs and promising co
DMI Recognised For Bringing Value To Clients
DMI has been recognised with three prestigious UK awards for the value it brings to clients in digitising their businesses. DMI's mobile capabilities
TV3 Chooses Object Matrix For News Archive
Object Matrix has provided TV3 with MatrixStore, a media-focused private cloud platform, for its digital asset archive. The implementation was managed
ITV Employs Spectra Logic Modern Archive Solution
Spectra Logic has announced that ITV has selected two Spectra® BlackPearl® Converged Storage Systems and two Spectra® T950 Tape Libraries to protect a
Limitless Broadcast Empowers Clients To Succeed Through New Technology
2022 started with the launch of Limitless Broadcast, a new breed of broadcast company, pushing the boundaries of innovation to design, develop and del
Granada TV Archive To Return To Manchester
The Granada TV Archive is set to return to Manchester as part of the British Pop Archive at the John Rylands Research Institute and Library, just over