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04/02/2003
Sky to rename upcoming music channels
Sky have decided to rename their three soon to be launched music channels after audience research showed the planned names 'Axe', 'Pop' and 'Amp' were unpopular.
The stations, due to go on air in April, have been retitled 'Scuzz', 'Gloss' and 'The Amp' respectively, in a bid to make them more "viewer-friendly".
Scuzz will have a rock and metal bias, whilst Gloss will have a modern pop playlist. The Amp will target an older audience with classic hits.
Sky Networks CEO Dawn Airey is overseeing the launch of the channels.
(GB)
The stations, due to go on air in April, have been retitled 'Scuzz', 'Gloss' and 'The Amp' respectively, in a bid to make them more "viewer-friendly".
Scuzz will have a rock and metal bias, whilst Gloss will have a modern pop playlist. The Amp will target an older audience with classic hits.
Sky Networks CEO Dawn Airey is overseeing the launch of the channels.
(GB)
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