Kodak Launches New Archive Package

Kodak has launched a new archival program for UK customers as part of the company's continuing focus on independent filmmakers.

In collaboration with Cinelab London, the KODAK Archive Package offers flat-rate pricing for film, digital recording and processing. This allows Kodak to work with independent content owners to deliver a cost-effective archive master on film regardless of the origination format of a production.

"At Kodak, we believe it's imperative that today's art is available to future generations for a long time to come," said Andrew Evenski, President and General Manager, Entertainment & Commercial Films, Eastman Kodak Company. "Independently produced projects are a fundamental piece of our cultural and cinematic legacy, and film is the only proven method for safeguarding their survival. We designed this program with Cinelab, a high-quality service provider, to make it easy and cost effective for those outside the studio system to create a film element of their work."

Through the KODAK Archive Package, filmmakers can get a single affordable price for any title shot on digital or analogue. The package includes film stock from Kodak, and ARRILASER recording, optical sound recording and lab processing services from Cinelab London. As the main point of contact, Kodak will provide a quote and single invoice to independent producers and content owners, saving them from the time-consuming process of pursuing competitive rates in the market. Anyone seeking to preserve content simply delivers the data drive (image and sound) of their final cut, and in return, receives separate 35mm image and audio film preservation elements.

"By combining our strengths, Kodak and Cinelab are helping the independent creative community eliminate the risk of losing their projects to time and obsolescence," said Adrian Bull, Managing Director of Cinelab London. "So much passion, creativity, time and money go into producing a story. The KODAK Archive Package simplifies the process and makes it affordable to include a line item in every budget for a film element."

Kodak plans to expand the Archive Package to other regions soon.

www.kodak.com

www.cinelab.london

(JP)