Broadcast News

Bookmark and Share

Lamb Joins Crossroads Films To Head Digital Content

Darren Lamb is the new Head of Digital Content at Crossroads Films UK.
The news was announced in late September and is said to emphasise their expertise and commitment to the creation of on-line video content.
With a background that combines an in-depth knowledge of broadcast from stints producing shows for BBC1, ITV1, C4 and Five to creating on-line video content for major brands including Dove, Mercedes-Benz and Sainsbury's, Darren joins Crossroads with a mission to build on the company's world class reputation for creativity, production and delivery, positioning Crossroads centre stage in the digital content creation arena.
Darren's career has seen him write and produce for Chris Evans, Richard & Judy, Sir Terry Wogan and Johnny Vegas amongst others, as well as seeing him don the 'News Bunny' outfit for Live TV, being one of the eight people to witness the first ever Spice Girls TV appearance and writing weather reports for a trampolining midget.
Darren is keen to offer Creatives and Producers in the advertising industry a whole new raft of broadcast production skills, talent and economical ways of working through any budget.
Crossroads' Digital department recently scored a great success with a series of films for VCCP's 'L'Oreal - Expert' campaign (Dir: Russell Bates).
Darren added: "I am excited about turning brands into broadcasters and I think is this where a large part of digital content will head.
"Brands and agencies have woken up to the power and economical savings that digital offers as we find more and more devices such as ipads, smart phones and interactive outdoor becoming an everyday part of our lives - the opportunity to engage, entertain and ultimately influence their consumer habits will fall more and more at the door of digital content creatives and creators.
"I want Crossroads and our Directors to be the top of any list when agencies are considering who they should entrust with their next video content containing campaign," he said.
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Source Digital For Debut Of IBC's Startup Forum 2017
Leading technology and service provider specializing in monetization strategies around digital content, Source Digital, has been selected to participa
Object Matrix To Demonstrate Digital Content Governance Solutions
Object Matrix will be demonstrating its Digital Content Governance solutions at the Society of Motion Picture and Television Engineers (SMPTE) in Sydn
NFTS Opens 4K Digital Content Training Studio & Hub
The National Film and Television School (NFTS) officially opens the Sony Gallery, which is located in its ground-breaking 4K Digital Content Training
Flexible Archiving With Cubix
Ortana Media Group offers a wide range of products for use in broadcast content ingest, archiving, processing and distribution. These are available fo
Latest Video Marketing Statistics
As small business owners, we all see the advancements digital marketing has made in the past decade and how effective it is at creating successful bus
IBC2017: At The Core Of Global Media And Digital Industry Trends
With its Digital Tech Hub, Qvest Media is encouraging the exchange of global trends between the media and broadcasting industry at this year's IBC Sho
Cartesian Becomes First Consultancy To Join Digital TV Group
Telecommunications consultancy Cartesian has become the first member from the consultancy sector to join the Digital TV Group (DTG). The company will
Verizon Digital Media Services Announces Partnership With Levels Beyond
Verizon Digital Media Services have announced a strategic partnership with Levels Beyond, which will see them go to market with a combined solution th
Dalet Showcases Latest Advancements At IBC2017
Dalet Digital Media Systems, a leading provider of solutions and services for broadcasters and content professionals, will be unveiling several new te
Wazee Digital Named AWS Public Sector Partner
Wazee Digital has announced that it is now part of the Amazon Web Services (AWS) Public Sector Partner Program (PSP). AWS PSP recognises partners with
Shure Previews Axient Digital In UK
Shure has previewed its new wireless microphone system, Axient Digital. Announced at NAB 2017 in April, Axient Digital takes the audio performance, wi
Work Stations/DIT Carts (Digital Imaging Technicians)
DIT (mobile workplace of the digital imaging technician) carts and workstations can be essential in video production and recording live events, provid
Aaton Digital Adds Record & Play Facility To Cantar
Aaton Digital has announced a free Record & Play facility upgrade to the owners of its Cantar X and Cantar Mini location sound recorders. The new Cant
New Video Pro X Released
MAGIX is pleased to announce the release of the latest version of its video editing software, Video Pro X. An unrivaled spectrum of innovative feature
AJA Video Systems Unveils New Features Of RovoCam Camera System
AJA Video Systems has unveiled new features of its RovoCam Camera System. At NAB 2017, the company revealed details of its RovoCam compact block camer