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08/01/2009

Pebble Beach Systems Provides Dynamic Automation For Dunya TV News And Entertainment Channels

Dunya TV has selected Pebble Beach Systems to provide an automation solution as part of a new broadcast facility, based in Lahore, Pakistan.
The facility will broadcast two channels; Dunya Entertainment and Dunya News, both managed under Pebble Beach Neptune automation.
Dunya TV was granted a broadcast license in 2007 by the Pakistan Electronic Media Regularity Authority (PEMRA) as part of an initiative to encourage greater media access to the public without the need for access to a cable operator.
It is the responsibility of the PEMRA to facilitate and regulate the establishment and operation of all broadcast media and distribution services in Pakistan.
Dunya TV, along with other broadcasters in the region, forms a vital part of this initiative to improve the standards of information, education and entertainment available through broadcast media.
Dunya TV required an automation system with the flexible capabilities to integrate various workflows suitable for news production and general channel playout.
The selected Neptune system provides integration between a wide range of devices, allowing Dunya to adopt the workflows required for ingest, archive, browse review and editing and playout.
Content is ingested from VTRs and live feeds, with simultaneous ingest to IPV Spectraview encoders to create browse clips. These browse clips can be viewed on Pebble Beach's cuts only editing application, Razorfish for review and quality control purposes, with files sent to Final Cut Pro editors for more complex editing.
An Omneon Media Grid is used for content archive, with Pebble Beach's Anchor Media Manager handling all media transfer of ingested, edited, quality controlled and archived files throughout the system.
Neptune also supports a comprehensive news workflow through integration to an Apple Xsan server, used as a collaborative editing environment for 10+ Final Cut Pro editors, and an ENPS newsroom via MOS interface.
Rafael Dubois, Sales Manger of Pebble Beach Systems, said: "Pebble Beach is proud to have installed one of Pakistan's most modern systems, based on an automatic tapeless workflow. Dunya's archive control needs are seamlessly integrated to the automation without third-party middleware.
"This offers a fast turnaround with a minimum scope for human error, while considerably reducing operational costs. I'm confident that Dunya will be a working example of how the industry is evolving in the region for years to come."
(KMcA)(BMcC)
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