Broadcast News

Bookmark and Share

World's first Media Academy Network for NI

Northern Ireland is to have an elite academy to develop a new wave of talent to create the YouTube and Bebo style concepts and media content of the future.
A consortium led by University of Ulster and including the Belfast Metropolitan College, North West Regional College and Southern Regional College, has been selected to be part of the world's first Media Academy Network.
Their academy, the Northern Ireland Skillset Media Academy, will join a network of 16 other academies across the UK, being launched by Culture Minister James Purnell and Skills Minister David Lammy this afternoon in London [Thursday 13 December, 2007].
Skillset is the industry body that supports training for people and businesses to ensure the UK audio-visual industries maintain their world-class position.
This is the first attempt anywhere in the world to 'hardwire' collaborative partnerships between the media industries and academia into the fabric of national education infrastructure.
The network will see world-leading academics, content creators, computer games developers, software programmers and creative artists working with industry. They will develop talent, creativity and business ideas to exploit new technologies and opportunities in broadcast television and interactive media.
The licence was presented by Greg Dyke, the former BBC director general who chaired the panel that selected the centres, to Dr Sarah Edge, chair of the successful Northern Ireland consortium.
Dyke said: "We live in a very competitive world where one good idea can see a person move from mum's garage to global media magnate virtually overnight. The problem for the UK, though, is that a lot of people all over the world are having good ideas in television and interactive media. Good ideas are simply not enough - they have to be world-beating. This is where education and industry collaboration can play a crucial role."
Those in the Skillset Media Academy Network have been identified by Skillset as centres of excellence in media education and training. The academies are aimed at ensuring that the UK media has the most talented, skilled and diverse workforce in the world for years to come.
Northern Ireland’s success followed a one-year application and industry inspection process. Over 60 consortia bid for the academy status.
The academy will help indigenous media companies become more internationally competitive by bringing skills to an international standard. It will also act as an incentive for international media companies, particularly in interactive digital media, to locate in Northern Ireland.
Richard Williams, Chief Executive of Northern Ireland Screen, said: “The Northern Ireland Skillset Media Academy will for the first time create a proper and coherent link between the television, film and digital media industry in Northern Ireland and the education and training providers.
"This provides a once in a generation opportunity to ensure that in the future graduates of courses are better equipped for the industry they wish to join and are provided with a clearer path to that industry albeit still a challenging one."
Dr Edge, head of school of Media, Film and Journalism at University of Ulster said: "With defined progression routes, students will be supported by a number of innovative schemes and have increased mobility into the industry. The direct contact with industry strengthens and enables students to achieve their aims and progress into their desired careers."
The academy will be advised by a board of leading industry practitioners to ensure its training, research and skills are industry-led.
Kevin Jackson, the assistant head of drama at BBC Northern Ireland, will chair this board. The academy will have a presence across Northern Ireland and provide a pathway of qualifications for talented individuals entering the media and those within the industry wanting to enhance their skills.
Already the partners have hosted some joint events, including a talk by Al Gore’s Current TV. It was broadcast last month across the different campuses using new interactive conferencing technology.
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Big Pic Media To Exhibit At Media Production Show
Big Pic Media has announced it is to exhibit a wide range of tools for ingest, QC, transcode, encode and delivery on stand 510 at the Media Production
IBC2017: At The Core Of Global Media And Digital Industry Trends
With its Digital Tech Hub, Qvest Media is encouraging the exchange of global trends between the media and broadcasting industry at this year's IBC Sho
Skillset Media Academy Wales Appoints Panel Boss
The new Industry Panel Chair of Skillset Media Academy Wales has been announced. He is BBC Cymru Wales' Head of Production and Business Development, D
New Era For VICE Media With Tata Communications
Tata Communications has announced it has been chosen by VICE Media to build a high-performance, completely cloud-based platform for global media asset
London Calling!
Christy Media Solutions is exhibiting at the Media Production Show in London (Stand 100). Christy Media Solutions is back in London again this month,
Students To Benefit From Growth Of Industry Panel At Skillset Media Academy Wales
Media students and graduates stand to benefit from increased expertise as nine new media professionals join the Industry panel at Skillset Media Acade
Media Links To Attend InterBee 2017
Media Links has confirmed that it is to attend InterBee 2017 later this month to demonstrate the latest developments for its IP media transport soluti
Skillset Celebrates Partnerships And Talent In Northern Ireland
Skillset, the Sector Skills Council for Creative Media, hosted the Enhancing Creative Skills event in Belfast this week, which celebrated the launch o
Quantum Leap In Media Storage
Imagine your media storage would provide you with all the tools you need on a daily basis to manage and maintain the system, such as a proper user and
Media Links to Present Case Study At IBC 2017
Media Links, a Technology and Engineering Emmy Award winner and the market leader in media over IP transport solutions has announced that John Dale II
Pixit Media Adds To Team
Pixit Media has announced the addition of Jamie Bean to its team. With more than 20 years' experience in the Media and Entertainment industry, Bean jo
Liquid Media Hub Invests In PMC Speakers
Liquid Media Hub has installed a combination of speakers in all three of its audio production suites. The installation includes a combination of PMC t
Media Links To Sponsor SVG Europe Sports Production Summit
Media Links has confirmed that it is one of this year's sponsors of the Sports Video Group Europe (SVG) Sports Production Summit. The event takes plac
Hambro Perks Appoints New CEO Of UK Media Division
London-based company builder, Hambro Perks, has appointed Kate Burns as Chief Executive Officer (CEO) of the company's new UK media division. In her n
Consumer Demand Requires A Revolution In The Media Supply Chain
The Digital Production Partnership (DPP) today published the findings from its latest event, Home Truths: Building the New Supply Chain. Part of the D