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Sonic Solutions appoints President and Chief Operating Officer

Sonic Solutions, the leader in digital media software, today announced the promotion of David Habiger to the newly-created position of President and Chief Operating Officer; he will report to Bob Doris who remains Sonic’s chairman and CEO.
In his new role, Habiger, 36, will oversee Sonic’s three business units – the Roxio Division which develops and markets award-winning desktop and consumer PC applications, the Advanced Technology Group which develops and licenses Sonic’s core technologies to the PC and CE markets, and the Professional Products Division which provides digital media production systems for professionals.
The general managers of the three business units will report to Habiger; managers heading other company functions, including finance, operations, business development and strategy, will continue to report to Bob Doris.
Habiger, who has been with Sonic for over 10 years, was previously senior VP and General Manager of Sonic’s Roxio Division which develops and markets the Company’s popular line of consumer software applications.
Sonic say that the creation of the new position will allow it to better support expanding consumer PC, CE and professional markets.
“I have worked closely with Dave Habiger for over a decade, and he has been involved with virtually every aspect of our business,” said Bob Doris. “In the past few years, Dave was the person most responsible for developing key OEM relationships with Dell, HP, Avid and other major partners, and, most recently, he has architected the integration of the Roxio consumer software group into Sonic’s operations.
"The result is that Sonic is in an extremely strong competitive position today and poised for excellent growth. Dave’s promotion to president and COO creates a top-level structure that supports the larger, world-class company that Sonic has become.
“I’m honoured to take on an increased role at Sonic and appreciate the confidence that Bob and the other members of Sonic’s board have placed in me.
“The team we’ve assembled over the past few years is a very strong one, and with our new structure, we are better poised to execute our expanded strategy and manage our global organization.”
Sonic Solutions,

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