Hitomi Broadcast Names Nicola Milburn Technical Sales Manager

Hitomi Broadcast has strengthened its sales team by appointing Nicola Milburn as Technical Sales Manager.

In the post, she will partner with customers and partners to help them maximise the value of Hitomi's MatchBox timing measurement solutions and support the company’s ongoing growth.

Milburn brings extensive technical sales experience in broadcast technology, including more than 19 years in direct sales and over a decade working with channel partners across international markets. Her career has focused on helping broadcasters and production teams understand and deploy complex solutions through practical demonstrations, strong product knowledge and continuous support.

At Hitomi, she will work closely with existing clients to ensure they are fully utilising MatchBox and to introduce new capabilities across the expanding MatchBox ecosystem. She will also lead market development to take Hitomi’s precision timing technology into new sectors, while representing the company at trade shows and industry forums.

"Nicola combines strong technical knowledge with a clear understanding of the practical challenges faced by broadcasters," said Anna Hurd, Head of Sales at Hitomi Broadcast. "Her experience working directly with customers and partners makes her a great fit for Hitomi as we continue expanding the reach of our timing measurement solutions."

"I've spent much of my career working closely with engineers and operators who rely on broadcast technology every day, so I understand how important product knowledge and support are," said Nicola. "Hitomi’s solutions are widely recognised for solving real timing challenges in broadcast workflows, and I'm looking forward to working with customers to help them get the most from the technology."

Alongside her Hitomi responsibilities, Milburn will continue volunteering with the RISE Academy, supporting initiatives that develop the next generation of broadcast professionals.

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