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05/09/2025

Holdan Partners With Magewell To Distribute Video Solutions

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Holdan, a leading value-added distributor for the UK and Republic of Ireland markets, has announced a new strategic partnership with Magewell, a global leader in video I/O and IP workflow solutions. As part of the new collaboration, Holdan will serve as the official distributor for Magewell's range of capture, conversion, and streaming technology in the region.

Magewell's portfolio of high-quality, reliable hardware and software spans a broad range— including video capture devices, standalone IP converters and centralised management software. Known for seamlessly bridging signals, software, streams, and screens across applications such as live streaming, remote learning, video conferencing, event production, and medical imaging, Magewell's solutions are widely trusted by integrators and end users worldwide.

"The UK market has been important to Magewell since our early days. We are pleased to collaborate with Holdan to expand our presence and deliver greater value to users through solutions that combine the strengths and innovations of both companies.” Amy Zhou - Sales Director, Magewell Electronics Co., Ltd.

Key Benefits if the Partnership:
• Enhanced Availability & Service
Resellers and integrators across the UK and ROI will now have streamlined access to Magewell's products through Holdan's established distribution channels, supported with local sales, marketing, technical, and after- sales infrastructure.
• Broadening Workflow Solutions
Magewell's robust line of capture, stream, conversion and production tools—such as Pro Capture, Ultra Encode and Pro Convert families—complement Holdan's portfolio, offering expanded solutions for live productions, remote IP workflows, conferencing, and live streaming.
• Mutual Commitment to Innovation & Support
Magewell's ethos of developing high-performance, user-friendly, cost-effective solutions is matched by Holdan's commitment to outstanding customer service and technical expertise—together empowering customers throughout the entire AV production workflow.

"We are delighted to welcome Magewell into the Holdan family," said Kriss Hampton-Joyce, CTO at Holdan. "Magewell's innovative solutions and comprehensive IP standards conversion capabilities align seamlessly with our mission to provide cutting-edge, workflow-enhancing technologies that empower our partners across a diverse range of applications."

www.holdan.co.uk/
www.magewell.com/
VMI.TV Ltd

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