Broadcast News

Bookmark and Share

Product Breakthroughs Of 2017: Shotoku

News Image
By Graham Ramsey, Sales Director Manual and VR Products, Shotoku EMEA & Americas.

The introduction of Augmented Reality (AR) has seen a renewed interest and growth in the use of the original Virtual Studio graphics application. AR mixes the use of hard sets or live events with virtual graphics.
This presents an opportunity and demand for better quality material, with higher production values, more creativity and more realism.

The creative drive has led to a demand for greater use of cranes in the VR/AR space but there is a significant challenge in delivering highly accurate and stable tracking from conventional cranes.

The NAB2017 launch of Shotoku's Graphica Crane Series couldn't have come at a more opportune time. The Graphica series is a merge of Shotoku's VR technology and the engineering know-how of the renowned crane maker, CamMate. The result is a range of dedicated VR/AR camera cranes with industry-leading tracking capabilities, available in seven different models from 2.5m (8.2ft) to 12.4m (40.7ft).

Industry leading results are achieved by using a highly rigid boom arm and the mounting of Shotoku's encoders to machined surfaces, in optimised positions, and using precision engineered drives. The encoders are also positioned to protect them from impact during boom operation. In order to achieve this the crane is modified to Shotoku's design during original manufacture. The result is highly accurate, stable data which is collected via the Serial Position Interface (SPI), and delivered in real-time to the Graphics engine. Graphica is free of the jitters, external markers, and area limitations often associated with other positional tracking systems.

The incorporation of Shotoku's patented SPi-Touch, 2-point calibration system as standard, further enhances performance, allowing the crane to be recalibrated in approx. 20 seconds following repositioning.

The application for VR/AR has grown way beyond news and current affairs to education, advertising, major sporting events and even concerts. The expanded use of Graphica in these applications is facilitating ever increasing creativity and production value.

This article also features in the December edition of Broadcast Film & Video.

Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Eurovision Sport Selects Flowics Graphics
Flowics has announced that Eurovision Sport chose Flowics Graphics for producing the live broadcast of the International Ski Mountaineering Federation
Chyron To Provide Live, On-Air Graphics For NBC Sports
NBC Sports has selected Chyron to provide systems for live, on-air graphics with integrated data as well as systems to drive graphics displays to stud
NLL Deploys Flowics Graphics
Flowics has announced that the National Lacrosse League (NLL) is using Flowics Graphics as the primary graphics engine in the United States for the 20
Flowics Wins Best New Graphics Technology
Flowics has announced that its Flowics Graphics is a Best New Graphics Technology winner in the 2021 NAB Show Product of the Year Awards. This officia
04/08/2021 Becomes First Cloud Based Graphics Platform Used By ITV has announced another record, as it became the first cloud-based graphics platform to be used by ITV. Singular powered the graphics for
VuWall And Matrox Graphics To Partner At GSX 2019 Conference
VuWall and Matrox Graphics Inc. have announced they will partner at Global Security Exchange (GSX) 2019 conference and expo, 10 to 12 September, in Ch
Ross Video Releases Version 9 Of Xpression Real-Time Motion Graphics Platform
Ross Video has officially released version 9 of the XPression real-time motion graphics platform, which includes over 40 new features ranging from ext
Avid To Provide Maestro Graphics Workflow To SIC TV
Portugal’s leading private broadcaster, Sociedade Independente de Comunicação (SIC TV) has signed an agreement for Avid to provide its Maestro™ graphi
Innovative Live Graphics Application To Debut At NAB
Stream My Event is set to debut its new software-based live graphics application, Holographics, which addresses the issue of pricing models by filling
Bexel Expands Graphics Offering To Include Ross Video's XPression
Bexel have expanded their graphics offering to now include Ross Video's XPression – the fastest growing real-time graphics platform in the industry. T
Pixel Power To Provide Graphics For IBC TV
Pixel Power is providing both the graphics power and creative design for this year's IBC TV. The IBC TV team will also manage the IBC Info Channel, th
NewTek Announces Brand New Approach To Motion Graphics
NewTek has introduced LiveGraphics™, a brand new approach to the creation of real-time motion graphics. With NewTek LiveGraphics™, a proprietary hardw
Complex Graphics Animations Made Simple
Broadcast graphics is a complex environment which includes many types of different pieces, from static CG pages to intricate motion graphics, but at t
Brainstorm To Exhibit Virtual Sets And Motion Graphics Solutions At IBC 2017
Brainstorm will be exhibiting at IBC 2017 and showcasing the latest versions of its product line of virtual sets and motion graphics solutions. Also,
Polar Graphics - Storage Solutions To Optimise Your Workflow
Polar Graphics, with over 25 years’ experience, are distributors/representatives to the media and entertainment industry, with a portfolio of leading