Broadcast News

Bookmark and Share
03/10/2017

Gearhouse Broadcast Makes Two Key Sales Appointments

News Image
Gearhouse Broadcast has made two key sales appointments in North America as part of its growth strategy in the region.

Based in Gearhouse Broadcast USA's Los Angeles office, Adrina Madatyan becomes Sales and Business Development Manager, while new Senior Sales manager Stan Leshner will remotely cover the East Coast market from New Jersey. Both Adrina and Stan bring considerable experience of operating within the live production industry, and will help to sell in Gearhouse's extensive range of local services and innovative approach to live and as live production, including the deployment of its 4K mobile unit, Columbus, and Skye, its brand-new multi-purpose mobile production unit across sports and entertainment.

Adrina Madatyan joins from NEP, where she spent five-and-a-half years as Sales Manager. During that time, Adrina was responsible for new temporary and permanent production facilities and mobile production truck sales as well as enhancing client relations. Prior to that, Adrina held managerial positions at Sweetwater Video Productions, iMobile US and Platinum Wireless. She has a BSc in Business Administration from the University of Redlands.

Adrina said: "The opportunity to join Gearhouse Broadcast USA and help to drive growth is one I’m very excited by. The company already has a reputation for delivering ambitious and technically innovative solutions for live productions around the world, so I;m looking forward to joining the team as it continues to lead the way in understanding and adopting new technologies like 4K, remote production and IP."

Joining Adrina at Gearhouse Broadcast USA is television production veteran Stan Leshner. Since beginning his illustrious career at NFL Films, Stan has received two National Emmy Awards for Cinematography, filmed many live productions including Super Bowls, and worked at a variety of TV networks and facilities providers. Most recently, Stan has been an Account Executive at PMTV in Pennsylvania, providing solutions for sports, news and entertainment television productions, from mobile units and crew, to transmission and lighting.

Marc Genin, Managing Director at Gearhouse Broadcast USA, said: "As Gearhouse Broadcast looks to expand its US operations, the addition of these two strategic roles is invaluable. They will provide us with the bandwidth we need to increase our offering, while also giving us a healthy understanding of both the Studio and Mobile Truck markets."

www.gearhousebroadcast.com
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

21/06/2006
Tektronix Awards Gearhouse Broadcast ‘Value Added’ Reseller Contract
Gearhouse Broadcast, the broadcast sales, rental, projects and systems integration company, has announced that it has become a value added reseller fo
21/09/2018
Production Guild Of Great Britain Awards To Take Place This Weekend
The Production Guild of Great Britain Awards are to be held this weekend, celebrating achievements made by Guild members working in film or TV drama.
30/05/2007
Gearhouse Broadcast Launch Company Website
Gearhouse Broadcast have announced the launch of their new company website. The newly created site, designed by Gearhouse Broadcast’s award winning we
28/01/2008
Sony Award Gearhouse Broadcast HD Dealership Status
Gearhouse Broadcast has announced it has been awarded High Definition Specialist Dealer status by Sony. The new contract establishes Gearhouse Broadca
28/05/2002
Gearhouse Broadcast and DTL Broadcast sign contract
Gearhouse Broadcast, the broadcast equipment hire and projects company, have signed a deal worth over £150,000 with manufacturer DTL Broadcast for the
17/10/2014
Gearhouse Delivers For 2014 Asian Games
Gearhouse Broadcast recently delivered HD production facilities for the 2014 Asian Games (XVII Asiad) in Incheon, South Korea. Working with Mito, for
21/06/2017
Sony's Hawk-Eye Captures Theatre Production In Technology World-First
Sony Digital Cinema 4K and Hawk-Eye Innovations have announce the first full proof of concept of Hawk-Eye's globally-renowned technology outside the w
14/01/2003
Gravity Media Group to rebrand as Gearhouse Broadcast
The Board of Directors of Gravity Media Group, the group who own Gearhouse Broadcast, Evolve Digital, Inertia Productions and Inertia Events Solutions
04/04/2002
Gearhouse employs DTL Technology solution
Gearhouse Broadcast, the broadcast equipment hire and projects company, have signed a deal worth over £150,000 with manufacturer DTL Broadcast for the
22/08/2014
Gearhouse Upgrades Entire EVS Fleet
In the largest upgrade of its kind Gearhouse Broadcast is upgrading its entire fleet of 115 EVS machines across its worldwide locations, making them o
05/02/2008
Gearhouse Broadcast Appoint Clive Northen As General Manager
Gearhouse Broadcast has announced the appointment of Clive Northen as General Manager at the Company's UK Head Quarters. Clive Northen moves on from h
16/05/2002
Gearhouse Broadcast gear up for the Production Show
Gearhouse Broadcast, the London based broadcast rental and projects company, will be exhibiting at this year’s Production Show. Highlighting one of th
22/06/2011
Gearhouse Wins Upgrade For Astro's Studio
Gearhouse Broadcast's Systems Integration division has been awarded the contract to upgrade Astro's studio facilities in Kuala Lumpur to accommodate H
05/10/2009
Gearhouse Broadcast Delivers The X Factor Audio Solution
For the sixth year running, broadcast solutions provider Gearhouse Broadcast return to provide the audio systems for The X Factor, ITV's largest music
28/04/2017
Lawo Control & Processing At NEP Australia Production Hubs
NEP Australia (NEP) has entered into an agreement with Lawo, for its new IP-enabled production 'Hubs' in Sydney and Melbourne. NEP's Hubs enable multi