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Danmon Group Sweden Appointed Distributor

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Danmon Group Sweden has been appointed distributor for Optocore and BroaMan fibre solutions, having represented the brands in Denmark for a number of years.

In 2001, Marcus Lundahl, Danmon Sweden Managing Director, started to build the Group's audio division – Soundware – after which, they began representing Optocore. With this distribution agreement, Soundware will continue to service the professional audio and video industry generally, while Danmon will focus on addressing the broadcast video sectors with the German manufacturer's scalable fibre interfaces.

The company already has advanced knowledge of the Optocore/BroaMan fibre solutions, but Danmon/Soundware are looking ahead to further staff training and will be promoting to their client base via social media channels and websites, as well as a series of roadshows and seminars.

Marcus Lundahl explained: "We primarily see Optocore and BroaMan penetrating a number of key sectors like broadcast, live OB, and theatre. Sweden has been an early adopter of new ways of distributing content – especially over fibre, where the interest is very high. This is a great opportunity not only to give customers the possibilities for more advanced connectivity and networking but also to introduce them to standard devices for every day use."

Tine Helmle, Managing Director of BroaMan, added: "In addition to constructing advanced and sophisticated fibre networks we are increasingly being recognized as a manufacturer, designer and reseller of products needed for daily business. From Optocore this would include our MADI devices and various converters and from BroaMan our popular stand-alone and point-to-point devices, including Repeat48, Route66 Auto Router and MUX22."

Image: (L–R) Danmon/Soundware, represented by Magnus Wiborg, with Dawid Somló of Optocore/BroaMan.

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