Broadcast News

Bookmark and Share
25/03/2015

ITV Adopts Avid Everywhere

News Image
UK commercial broadcast ITV has adopted Avid Everywhere for its new regional news production setup.

With Avid's MediaCentral Platform, ITV’s end-to-end HD news workflow facilitates collaboration between its regional studios and maximizes the efficiency of its multi-site workflows.

"ITV News operates a network of regional news centre across England and Wales. At the heart of all our media production and exchange are our Avid systems," said Paul Stevenson, Director of Technology and Technical Operations for ITV News. "Key to providing an effective, modern news service is the requirement for robust, reliable media production systems able to freely handle, exchange, safely store and retrieve, produce and publish content, from widely dispersed sources."

ITV’s workflow features solutions from the Avid Media, Avid Storage and Avid Artist Suites. With Interplay | Production and ISIS | 5500 shared storage, ITV benefits from collaborative production workflows, while AirSpeed | 5000 delivers ingest and playout. Editing is handled by Media Composer | Software with Media Composer | NewsCutter Option.

"Our ambitious Avid rollout required a very tight engagement with the whole Avid team across all disciplines," Mr Stevenson said. "This included building and operating an Avid 'test' system, which we ran for several months ahead of the rollout starting. With this, we fully piloted and tested the ITV News Avid design for hardware, software, workflows and training plans ahead of deployment across our regional news centres."

In addition to designing and delivering the system, Avid Global Services also provided training to help ITV’s staff adapt to the new workflow.

"ITV is a long-standing Avid customer, and over the years our relationship has grown into a true strategic partnership," said Tom Cordiner, VP of International Sales at Avid. "By embracing Avid Everywhere, ITV now has the efficient, integrated workflow its needs to deliver more and higher quality news content to succeed in today’s challenging media environment."

www.avid.com

(IT/MH)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

13/12/2016
ITV Daytime Deploys Avid Workflow
ITV Daytime, part of broadcast ITV, has invested further in an end-to-end HD workflow from Avid. Due to the increased quantities of content associated
24/05/2017
Avid Showcases Groundbreaking Innovations At BroadcastAsia 2017
Avid has announced that it will showcase its extensive set of innovations for the Avid MediaCentral Platform at BroadcastAsia 2017. As the next phase
16/11/2006
Avid Ships Latest Version of Studio Toolkit
Avid has announced the availability of version 5.6 of Avid Studio Toolkit, which delivers significant enhancements to a set of tightly integrated, ind
20/07/2006
ITN reach outline agreement with Avid
ITN, one of the world’s leading news and video content companies, has reached an outline agreement with Avid to provide a new media management system
05/06/2008
ITN Selects All-Digital Avid Workflow For ITV and Channel 4 News Service
Avid Technology, a provider of tools for film, video, audio, 3D animation, gaming and broadcast professionals, has announced that ITN, a leading indep
30/04/2003
Avid announce direct sales of high end products
Avid Technology are to increase their direct sales presence in the UK, to complement the current London Direct team based in Poland Street Soho. From
19/06/2002
Avid announce latest version of editing systems
Avid Technology have announced the availability of new versions of its Meridien hardware-based editing systems. These include Avid Symphony v4.0, Medi
16/09/2013
Al Kass To Power Avids New Headquarters
Avid has announced that Qatar-based Al Kass, one of the most innovative sports TV channels in the Middle East, will power its new state-of-the-art hea
24/03/2015
Avid Announces Pro Tools 12
Avid has announced the availability of Pro Tools 12, offering flexible licensing options including subscription for a minimum of $24.99 per month. "Th
29/04/2004
Avid licenses Sonic DVD technology for editing products
Sonic Solutions and Avid Technology announced recently that they have entered into a multi-year licensing and co-development agreement to integrate So
26/01/2018
Avid Unveils New Innovations At NAMM 2018
Avid has unveiled a number of music and audio product innovations at NAMM 2018. Powered by MediaCentral, the new tools and Avid's creative ecosystem e
23/01/2015
Avid Announces Pro Tools 12
Avid has announced Pro Tools 12, featuring new flexible licensing options, as well as new innovations in Avid Cloud Collaboration and new services in
20/10/2017
Altered Images Installs & Supports Avid Systems For October Films' Expansion
Altered Images installs and supports Avid editing and NEXIS shared storage systems as part of October Films' expansion to a new facility. Independent
04/01/2018
New Software Update For Avid VENUE | S6L
Avid has announced the availability of a new version of Avid VENUE™ Software and new Avid VENUE | On-Stage iOS app for its award-winning Avid VENUE |
26/01/2004
Avid reveal VideoForum line-up
Avid is to demonstrate the new version of the Avid Xpress DV software for the first time in the UK on Stand No. 210 at VideoForum. The show, which tak