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23/06/2014

'Life Of Hers' Shot On Blackmagic Production Camera 4K

Blackmagic Design has announced that Cardy Films has shot 'Life of Hers' on the Blackmagic Production Camera 4K.

Written by Samantha Chioma, directed by Olan Collardy and Ola Masha, the brand new micro-budget drama series explores the lives of four women living in London as part of the African diaspora.
'Life of Hers' reflects on the existence and friendships of four millennials in a cosmopolitan city. It explores the complexities of life as a young woman and some of the unique conflicts that can arise between inherited traditions and assimilated new cultures. The pilot series is set to follow the Netflix model of releasing all five episodes at once on YouTube so that viewers can watch the series holistically.
In addition to being the executive producer and cinematographer, Olan Collardy also co-directed the 'Life of Hers' with writer friend, Ola Masha. As the cinematographer, Collardy wanted the drama to be filmic in quality with a rustic look and natural skin tones.
"I knew, having observed the camera space, that the Blackmagic Production Camera 4K and its beautiful rendition of color and skin tones was the right camera for this job. The Super35 sensor really complemented my vast array of EF lenses and the ability to work in ProRes was also preferential," Olan reveals, before explaining: "While I am accustomed to shooting in RAW, it would have been too cumbersome and risky on a time critical and cost sensitive project such as this."
Collardy wanted muted colors to best reflect the narrative world in which these women lived. "They had conflicts, some external but mostly internal and we felt going with bright colors or brightly lit environments would have detracted from the feeling of introspection that we wanted to get across to the viewer.
"Shooting with the Production Camera 4K, I knew its sweet spot was 400ASA so we needed to be meticulous with our lighting. We had two ARRI 650W at our disposal and a few LED lights to accentuate and add fill where necessary. Given we were shooting in relatively small spaces, this was ample lighting sources. We also used a number of practical lamps to add some light to dark corners of the frame."
www.blackmagicdesign.com
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