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31/03/2009

UK Broadcast Firms Get A Head Start For The NAB Show

UK Trade & Investment (UKTI) is equipping UK broadcast companies with the information and tools needed to get the most out of attending the NAB Show in Las Vegas on April 20 - 23.
On April 6, a WebEx presentation will for the first time feature leading broadcaster Clyde Smith, Turner Broadcast Systems Inc SVP Global Broadcast Technology and Standards, who will share his views on the economic downturn's impact on the sector and what companies should look for at NAB and beyond.
Also speaking will be Chris Brown, EVP, Conventions and Business Operations, NAB, highlighting the initiatives to assist exhibitors and visitors to the show, as well as answering key questions about the event. A US consultant and legal representative will provide an overview of business etiquette and the logistics of doing business in the US.
To register for this event, please contact Vivienne Roberts at: Vivienne@manormarketing.tv.
UKTI Chief Executive Officer Dominic Jermey said: "The UK's �1.4 billion broadcast and media sector accounts for a quarter of the global industry, yet our significant role is often under-sold. Through WebEx we aim to give UK firms attending the NAB Show a head start in showcasing our expertise in one of the world's largest broadcast tradeshows.
"Against the backdrop of the downturn, it is more important than ever for UK companies to make the most of the international opportunities to promote and celebrate our success."
The NAB Show is one of 400 international tradeshows UK SMEs can apply to UKTI for a grant to attend. Changes to Tradeshow Access Program (TAP), which came into effect on April 1, 2009, means UK firms can apply for up to six grants, with the proviso that the company takes part in trade shows in more than one market. TAP supports over 3,000 UK businesses each year.
(KMcA/BMcC)
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