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02/03/2022

albert Approves Blackbird As A Green Supplier

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Blackbird has been approved by albert as a green supplier for sustainable video editing and publishing.

albert is the leading UK environmental sustainability initiative for the visual-arts. The organization aims to provide the media production industry with the necessary expertise and opportunities to reduce the environmental impact of the production process and create opportunities for audiences to engage with the climate agenda.

Blackbird is leading the campaign to dramatically reduce carbon emissions within the video production industry. Last year, the Company launched a carbon awareness study titled -'Video shouldn’t cost the Earth' - in collaboration with environmental management consultancy, Green Element. The study evidenced that cloud native editing platform, Blackbird, generates up to 91% less carbon than cloud based and traditional on premise video editing workflows.

Blackbird was recently awarded the London Stock Exchange’s Green Economy Mark in recognition of its work in contributing to the green economy - just 5% of UK listed companies have been given this esteemed award. Last December Blackbird won Environmental Sustainability Company of the Year 2021 at the IABM BaM Awards®.

albert Sustainability Analyst, Will Bourns, said: "We are delighted to welcome Blackbird to albert’s sustainable supplier list. Their unique cloud native video editing technology enables organisations to reduce carbon emissions compared to on premise and cloud based workflows. Blackbird is leading the way when it comes to innovating and developing sustainable media technology, they are a real asset to the industry's reduction strategies and we look forward to supporting them on this key issue."

www.blackbird.video
VMI.TV Ltd

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