Channel 4 Appoints Head Of Product, All 4

Channel 4 has appointed Bede McCarthy as Head of Product, All 4.

Reporting to Chief Product Officer Dave Cameron, Bede will be responsible for creating Channel 4’s’s digital product experience on All 4 in order to drive additional consumption as part of the channel’s mission to accelerate digital growth.

He will lead All 4's talented team of product specialists to shape future product strategy and deliver customer value via a product roadmap that champions innovative design and customer experience.

Bede joins Channel 4 from digital consultants North Highland where he was Head of the Product Practice, working across a range of clients including a leading mobile network, a major high street retailer and a magic circle law firm. Prior to this Bede spent 13 years at the Financial Times in a variety of editorial and product roles, most recently as Director of Product where he led a bold transformation of the product organisation, building a vibrant digital culture driving subscriptions, engagement and retention.