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28/11/2003

Sonic’s DVDit! Bundled with Avid Xpress DV

Avid Technology have bundled Sonic’s award-winning DVDit! SE DVD creation software with their new version of Avid Xpress DV software, the latest addition to Avid’s extensive line of professional video editing solutions.
DVDit!, with over two million units sold, is the world’s most popular DVD authoring application used by advanced video users to create titles for events, wedding videos, educational titles, business-to-business communications and more.
The combination of DVDit! and the new version of Avid Xpress DV software provides producers and editors with the ability to edit analogue or digital video, encode projects to MPEG-2, and author exciting DVD titles with drag-and-drop menu compositing, easy chapter point placement, and interactive navigation controls.
“DVD creation is a vital application that allows customers to deliver cutting-edge video production services,” said Alan Hoff, director of editors’ product management at Avid. “Sonic are recognised for delivering the most capable and proven technologies driving the DVD industry today. The combination of DVDit! with our Avid Xpress DV software provides the perfect blend of power and ease-of-use, enabling customers to be more productive than ever.”
Rolf Hartley, Vice President and General Manager of Sonic’s Professional Products Group, added “We are delighted that Avid has chosen to bundle DVDit! with the new version of Avid Xpress DV.
“Avid delivers the very best in video creation solutions, and DVDit! fits perfectly into the workflow and comprehensive design capabilities found in Avid Xpress DV.”
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