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27/03/2014

Miranda And Mass Relevance Work On Social Media Graphics Integration

Miranda Technologies has collaborated with Mass Relevance, the technology leader in enabling social experiences for digital screens, to tightly integrate its Vertigo XG graphics capabilities into Mass Relevance's platform for integrating authentic social content into multi-platform broadcast deliverables.
The Mass Relevance Platform provides the ability to integrate social content from every major social network including Twitter, Instagram, Facebook, Vine, Google+ and YouTube, and transform them for use on any digital screen as engaging visual experiences.
The powerful platform allows marketers to develop campaigns with stunning social content in real-time, and is also powerful enough to enable developers to create completely new graphics templates.
The Vertigo XG on-air graphics system is a highly advanced HD/SD graphics processor that supplies high quality character generation, multi-level playout and powerful performance. Templates for rich and highly animated, social media and channel branding graphics can be very quickly prepared, the advantages of which Mass Relevance will amplify to further enliven the social media content that its platform delivers for its clients.
Social media data curated by the Mass Relevance Platform is expanded with Vertigo XG workflow tools and is then output to air to enhance news, sports, talkshows — anything that will benefit from social interaction.
A broad range of Miranda's latest technology solutions can be experienced and discussed at NAB 2014 at N2513.
www.miranda.com
(CD/JP)
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