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27/06/2002

PLASA to showcase industry developments

PLASA, a leading lighting, sound, staging and audio-visual show, is set to showcase the latest developments in the entertainment, communication and presentation technology industries from September 8-11.
Now in its 25th year, PLASA is a valuable show for manufacturers, distributors and suppliers of professional lighting, sound audio-visual and staging equipment. Additionally, 76% of the 2001 show visitors put PLASA first on their marketing calendars, claiming not to have visited any other industry exhibition during the same year.
The PLASA Show offers a platform for over 350 exhibiting companies to present new products and technologies to an ever-increasing audience of over 13,000 UK and international visitors. PLASA covers a diverse market - everything from the latest lighting, sound and display/audio-visual techniques to special effects, stage engineering and DJ products.
PLASA's Matthew Griffiths said: “It appeals to those involved in purchasing lighting, sound and communications technology. Our post-show research confirms that PLASA is viewed as the place to meet key buyers and decision-makers in the vibrant entertainment, communication and presentation technology industries, renew contracts with past and existing customers, and generate new business leads. Its unique buzz provides the perfect atmosphere for industry players to catch up on all the latest news and find out what’s happening in the industry worldwide.”
To date 91% of stand space has been booked - a sure sign of confidence in the PLASA Show and the state of the industry in general.
According to Show Director Sue Saint, key developments are planned for the 2002 show, including revamped Audio-Visual and Commercial Audio areas, enhancements to the New Technology Gallery and the Masterclass Programme, and PLASA BackStage – which is a new technical demonstration area organised by the PSA. These changes were made as a direct consequence of exhibitor feedback after the 2001 show and represent the growth potential in the Sound and Audio-Visual sectors.
PLASA runs from Spetember 8-11 at London's Earl's Court arena.
PLASA, www.plasa.org
(GMcG)
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