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28/07/2010

Plaudits For Panasonic's Latest Camera

Following the launch of the highly anticipated Panasonic AG-HPX370/371 camera recorders, it was clear the company were seeking to raise the bar for industry experts in order to help them achieve new levels of production quality.
The features and specifications of the latest additions to the Panasonic range reflected that too, with new state-of-the-art 2.2 megapixel 3-chip ULT imagers on board aimed specifically at producing stunning HD content in a wide range of shooting conditions plus with F10 sensitivity, the image quality of larger imagers.
With a superior 10-bit, 4:2:2, full 1920 x 1080 resolution AVC-Intra codec, the AG-HPX37X series can record more image detail more accurately. Ready for global production, the AG-HPX37Xs offered international HD and SD standards, including 1080i and 720p as well as industry-standard DVCPRO HD. Data is recorded onto reliable P2 memory cards.
With its superb image rendering, long recording time, easy operation and flexible adaptability to IT, the AG-HPX37X series seemed set to deliver a powerful answer to today's advanced video production demands but it was only later industry professionals such as Philip Bloom got their hands on the cameras and put them through their paces.
Using the 371, the world version of the camera recorder, Bloom who has worked for big names such as; Discovery HD, Five, Living, Sky One, posted two video reviews including the breathtaking Pacific, a movie captured during a drive from San Fran to LA. According to Bloom’s review, he used the stock Fujinon lens, shooting mostly in slow motion to capture wonderful images of powerful coastal waves and shots of graceful birds riding shoreline air currents.
Self proclaimed 'new breed' cinematographer Philip Bloom commented: "Obviously I have become known recently as an evangelist for DSLRs, doesn't mean I don't shoot on full size video cameras anymore… far from it!” He added: "Over half my work is still on full sized cameras, there is something so familiar and lovely about using one after a DSLR. All the limitations gone, nice and handy ENG lens, XLR inputs, headphone jack, proper viewfinder. The list goes on."
(BMcN/KMcA)
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