Zixi And Comcast Technology Solutions Unveil IP Route For C-Band Shift

Comcast Technology Solutions (CTS) and Zixi are showcasing an integration of Comcast Media360 with the Zixi Software Platform, offering linear broadcasters and content distributors a managed path to move from C-band satellite to IP-based video delivery.

The collaboration brings together Media360's video management with Zixi's IP transport and orchestration to support rights compliance and reliability while enabling the flexibility of IP distribution. The partners position the solution as a satellite replacement option that can ease C-band migration and open up new revenue opportunities.

Bart Spriester, Senior Vice President and General Manager of Streaming, Broadcast, and Advertising at CTS, said: "Broadcasters are looking for ways to operate their linear channels more efficiently while continuing to scale distribution as part of their C-band transition efforts. Comcast Media360 helps make that possible across broadcast and IP workflows and, together with Zixi, delivers a satellite replacement option that gives programmers and distributors a manageable path to IP and unlocks new monetisation opportunities."

Marc Aldrich, CEO of Zixi, added: "The C-band transition is not a distant deadline for our customers. It is a decision they are making now. Working with Comcast Technology Solutions means that we can offer broadcasters a solution that does not ask them to trade rights compliance and reliability for IP flexibility. The integration between the Zixi Software Platform and Comcast Media360 is the kind of joint engineering that makes a real operational difference."

Stand numbers: Zixi: 5.A76; CTS: 5.C80.

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