Absen Strengthens European Rental And Staging Strategy

LED display manufacturer Absen has appointed a new senior specialist as it continues to accelerate growth across the European rental, staging and extended reality (XR) markets.

As part of its ongoing expansion in live events and virtual production, the global LED technology provider has named Alistair Mizon as Product & Technology Manager for Rental & Staging and XR in Europe. The appointment is intended to support Absen's product strategy, technical development and partner engagement across the region.

In recent years, Absen has invested heavily in expanding its live event solutions portfolio, responding to growing demand from the rental, staging and XR sectors. In his new role, Mizon will draw on extensive experience in product management, technical consultancy and operational delivery gained at adi.tv and Mizon Events.

His initial focus will be on improving the way knowledge and expertise are shared across Absen's European network, bringing together insights from internal teams, partners and real-world applications to create a more structured foundation for product decision-making.

"This new position gives me the opportunity to focus deeply on direct view LED, an area that has always fascinated me," said Alistair. "I'm looking forward to working with the Absen team and our partners to help shape solutions that truly support the needs of the rental, staging and XR markets across the region."

Looking ahead, Mizon aims to champion product development that is rooted in practical challenges and real-world use, ensuring Absen’s solutions address genuine customer needs and integrate effectively into complex creative and technical workflows.

"We are excited to welcome Alistair to the Absen family," added Debbie Zheng, Director of AbsenLive. "His technical expertise and customer-first approach will be invaluable as we continue to strengthen our live events offering and deliver exceptional value to our partners across Europe. The live events market is evolving rapidly, and Alistair's invaluable experience and expertise ensures we can anticipate customer needs and continue to deliver solutions that set new standards."

Absen has experienced strong growth in the live events sector, supplying LED technology for high-profile productions including the Oasis Live ’25 world tour, the 1Live Krone Awards and the Australia Pavilion at Expo 2025 Japan. The company continues to develop new products for rental and XR applications, including the SA1.5 COB, which is set to debut at ISE 2026, reinforcing its focus on combining advanced technology with practical, real-world workflows.

www.absen-europe.com