Broadcast News
14/10/2019
Union JACK Radio Announces Brand Collaboration With QIPCO British Champions Day

Union JACK radio has announced a brand collaboration with QIPCO British Champions Day, the raceday and the conclusion to the British Flat Racing season, at Ascot Racecourse on Saturday 19 October.
With the overarching objective of engaging new audiences with QIPCO British Champions Day, the partnership comprises a range of music and comedy-focused activity that will be played out on Union JACK radio and online in the build-up, as well as live from the racecourse.
National digital radio station Union JACK has made a name for itself playing only the best of British comedy and music. Keeping this at the heart of all activity, key marketing activations include:
• The creation of a hilarious video starring Union JACK presenter and renowned impressionist Josh Berry, who impersonates a range of racing’s most celebrated personalities including jockey Frankie Dettori and trainer Aiden O’Brien, both of whom will make an appearance at QIPCO British Champions Day, alongside other colourful characters such as Boris Johnson, Andy Murray and Donald Trump. Described by Rob Brydon as a "remarkable new talent" and by Jon Culshaw as "absolutely superb", Josh Berry's impressions in this video bring to life a whole new perspective on QIPCO British Champions Day, resulting in absolutely hilarious output for fans of both comedy and sport.
• Union JACK will provide music to guests at QIPCO British Champions Day on Saturday, with a live DJ-set taking place in the Chalet Bar throughout the afternoon playing the Best of British. Union JACK DJ Rich Smith will then warm up guests in the Thunderdome, ahead of a live headline performance from legendary DJ-duo Basement Jaxx at the QIPCO British Champions Day After Party.
• Guests at QIPCO British Champions Day who download the Union JACK app will be offered the chance to enter an exclusive competition to win VIP upgrades to the Basement Jaxx DJ set;
This is all in addition to a number of on-air promotions for QIPCO British Champions Day which have been broadcast on Union JACK radio throughout October, alongside online activity at unionjack.co.uk.
Hamish Law, National Head of Sales and Digital for Union JACK, who has overseen the partnership said: "Union JACK is a national radio station that offers a weekly audience of more than 150,000 people who choose to listen because they enjoy our focus on the very best of British comedy and music. This lends itself perfectly to supporting QIPCO British Champions Day in their ambition to tap into an audience that is highly engaged and who will value an output that is original, entertaining – and yet which keeps horseracing and the day itself at the very heart."
www.unionjack.co.uk
With the overarching objective of engaging new audiences with QIPCO British Champions Day, the partnership comprises a range of music and comedy-focused activity that will be played out on Union JACK radio and online in the build-up, as well as live from the racecourse.
National digital radio station Union JACK has made a name for itself playing only the best of British comedy and music. Keeping this at the heart of all activity, key marketing activations include:
• The creation of a hilarious video starring Union JACK presenter and renowned impressionist Josh Berry, who impersonates a range of racing’s most celebrated personalities including jockey Frankie Dettori and trainer Aiden O’Brien, both of whom will make an appearance at QIPCO British Champions Day, alongside other colourful characters such as Boris Johnson, Andy Murray and Donald Trump. Described by Rob Brydon as a "remarkable new talent" and by Jon Culshaw as "absolutely superb", Josh Berry's impressions in this video bring to life a whole new perspective on QIPCO British Champions Day, resulting in absolutely hilarious output for fans of both comedy and sport.
• Union JACK will provide music to guests at QIPCO British Champions Day on Saturday, with a live DJ-set taking place in the Chalet Bar throughout the afternoon playing the Best of British. Union JACK DJ Rich Smith will then warm up guests in the Thunderdome, ahead of a live headline performance from legendary DJ-duo Basement Jaxx at the QIPCO British Champions Day After Party.
• Guests at QIPCO British Champions Day who download the Union JACK app will be offered the chance to enter an exclusive competition to win VIP upgrades to the Basement Jaxx DJ set;
This is all in addition to a number of on-air promotions for QIPCO British Champions Day which have been broadcast on Union JACK radio throughout October, alongside online activity at unionjack.co.uk.
Hamish Law, National Head of Sales and Digital for Union JACK, who has overseen the partnership said: "Union JACK is a national radio station that offers a weekly audience of more than 150,000 people who choose to listen because they enjoy our focus on the very best of British comedy and music. This lends itself perfectly to supporting QIPCO British Champions Day in their ambition to tap into an audience that is highly engaged and who will value an output that is original, entertaining – and yet which keeps horseracing and the day itself at the very heart."
www.unionjack.co.uk
Top Related Stories
Click here for the latest broadcast news stories.
01/09/2021
JACK Media Expands Union JACK Radio Drivetime Show
JACK Media is expanding its popular Union JACK radio drivetime show – hosted by Adam English, one of the youngest presenters on national radio – acros
JACK Media Expands Union JACK Radio Drivetime Show
JACK Media is expanding its popular Union JACK radio drivetime show – hosted by Adam English, one of the youngest presenters on national radio – acros
09/08/2021
Union JACK Radio Launches Nationwide Series Of Live Comedy Nights
Union JACK Radio has announced the launch of a nationwide series of live comedy nights. The radio station has teamed up with The Frog & Bucket (Manche
Union JACK Radio Launches Nationwide Series Of Live Comedy Nights
Union JACK Radio has announced the launch of a nationwide series of live comedy nights. The radio station has teamed up with The Frog & Bucket (Manche
04/12/2019
Christopher Biggins To Narrate Pantomime On Union JACK
National digital radio station Union JACK has announced a special, on-air Christmas pantomime that will be narrated by actor and pantomime veteran Chr
Christopher Biggins To Narrate Pantomime On Union JACK
National digital radio station Union JACK has announced a special, on-air Christmas pantomime that will be narrated by actor and pantomime veteran Chr
22/07/2019
Union JACK To Broadcast On The Mic
National digital radio station, Union JACK, has announced it is broadcasting On the Mic, every single night of the Edinburgh Fringe Festival, 02-26 Au
Union JACK To Broadcast On The Mic
National digital radio station, Union JACK, has announced it is broadcasting On the Mic, every single night of the Edinburgh Fringe Festival, 02-26 Au
18/06/2019
Union JACK Selects Director Of Comedy
National digital radio station Union JACK has appointed a Director of Comedy. Geoff Rowe is a Founding Director of the Leicester Comedy Festival, a fe
Union JACK Selects Director Of Comedy
National digital radio station Union JACK has appointed a Director of Comedy. Geoff Rowe is a Founding Director of the Leicester Comedy Festival, a fe
15/04/2019
Union JACK Commissions 3 Comedy Shows
National radio station Union JACK is continuing its investment in comedy content, by commissioning three original and entertaining comedy shows. Launc
Union JACK Commissions 3 Comedy Shows
National radio station Union JACK is continuing its investment in comedy content, by commissioning three original and entertaining comedy shows. Launc
04/01/2002
NOMINEES ANNOUNCED FOR LONDON FILM CRITICS CIRCLE AWARDS
THE nominees have been announced for the 22nd Awards of the London Film Critics Circle to be held at The Dorchester Hotel on February 13 2002, in aid
NOMINEES ANNOUNCED FOR LONDON FILM CRITICS CIRCLE AWARDS
THE nominees have been announced for the 22nd Awards of the London Film Critics Circle to be held at The Dorchester Hotel on February 13 2002, in aid
16/04/2010
Another Good Year For British Films At Cannes
British film is celebrating the announcement that three Lottery-funded British films and a further five made with British involvement, have been selec
Another Good Year For British Films At Cannes
British film is celebrating the announcement that three Lottery-funded British films and a further five made with British involvement, have been selec
18/10/2007
Entry Open For British Animation Awards
Entries have opened for the 2008 British Animation Awards (BAAs). The prestigious awards are held every two years and cover all aspects of the UK anim
Entry Open For British Animation Awards
Entries have opened for the 2008 British Animation Awards (BAAs). The prestigious awards are held every two years and cover all aspects of the UK anim
15/10/2007
British University Wins Bid To Digitally Recreate China's National Beijing Opera
Bournemouth University's renowned Media School and the Beijing Advanced Technology College have been awarded the opportunity to bring new life to Chin
British University Wins Bid To Digitally Recreate China's National Beijing Opera
Bournemouth University's renowned Media School and the Beijing Advanced Technology College have been awarded the opportunity to bring new life to Chin
04/10/2007
Pusan Strengthens British Asian Film Ties
The UK Film Council and UK Trade and Investment are supporting British companies attending this year’s Pusan International Film Festival in Korea comp
Pusan Strengthens British Asian Film Ties
The UK Film Council and UK Trade and Investment are supporting British companies attending this year’s Pusan International Film Festival in Korea comp
20/07/2007
Report Reveals Love of British Films Continues Unabated
Britain is a nation of film lovers with box office takings up 56% in the last ten years; British films are popular overseas with exports at an eleven
Report Reveals Love of British Films Continues Unabated
Britain is a nation of film lovers with box office takings up 56% in the last ten years; British films are popular overseas with exports at an eleven
27/06/2007
Ford Premier Mondeo Advert On British Television
Ford has just premiered their breakthrough Ford Mondeo advertisement, Desire, on British television. London-based production company, Bikini Films, wh
Ford Premier Mondeo Advert On British Television
Ford has just premiered their breakthrough Ford Mondeo advertisement, Desire, on British television. London-based production company, Bikini Films, wh
26/03/2007
Rushes Times Travels With Angellica To Mark End Of British Slave Trade
CBBC’s Angellica travels back in time to mark the anniversary of the end of the British Slave Trade. By following the Atlantic Triangle she traces her
Rushes Times Travels With Angellica To Mark End Of British Slave Trade
CBBC’s Angellica travels back in time to mark the anniversary of the end of the British Slave Trade. By following the Atlantic Triangle she traces her
12/02/2007
British Film Tops Box Office Days After Release
'Notes On A Scandal' reached number one at the UK box-office just six days after its release. The British Oscar and Bafta nominated critical and comme
British Film Tops Box Office Days After Release
'Notes On A Scandal' reached number one at the UK box-office just six days after its release. The British Oscar and Bafta nominated critical and comme