Full Circle Lighting Adds Chroma-Q Color Force

Chroma-Q Color Force premium performance LED battens have been added to the inventory of Atlanta-based Full Circle Lighting & Productions, to meet the demand from the company's lighting designer, rental and other corporate clients.

Full Circle is a provider of theatrical lighting equipment, production support and design services to companies throughout the United States.

Full Circle's President, Noah Hammer worked with Chroma-Q's North American distributor, A.C. Lighting Inc. on the investment, which included 48" and 72" long battens from the versatile and comprehensive Color Force LED lighting solutions range.

"We chose to go with the Color Force units because of their color mixing capabilities," says Noah. "Also, they do not flicker on film, which in the film & television industry is very important as HD resolution sees all flaws. The developing film industry here in Georgia has caused us to buy fixtures that cater to the needs of both our very discerning corporate event and broadcast clients. We listen to what lighting designers, gaffers, directors of photography and trade show designers are looking for and we try to fill that need."

Featuring an increased RGBA color-mixing palette, the Color Force range provides color blend across the spectrum and a high CRI of 92. The fixture can light a 26ft drop cyclorama, making it ideal as a single fixture solution for concert touring, corporate events, exhibitions, television and theatre. In addition, the range offers theatrical grade dimming, emulating the smooth dimming curve of tungsten fixtures, from completely off to completely on, and with no visible stepping or jerkiness.

"The Color Force has taken our industry here by force," Noah continues. "Due to their incredible popularity the Chroma-Q batten / strip lights have had a big impact on rental demand. In the last year, with film & TV production on the rise, we've been trying to fill demand from clients who have experienced the Color Force battens and want to use them on their latest productions. We see a strong future with the Color Force range."

www.chroma-q.com

(JP)