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30/03/2009

10th Planet Announces First Use Of DVD Sequr Copy Protection

10th Planet has announced the first use of DVD Sequr Copy Protection on replicated DVD.
The system has been used on high profile content in the US under the Fortium Technology brand, but has until now, not been applied to content outside of North America.
The first production to benefit from this is Chris Crudelli on Crime, an independently produced documentary by the renowned martial arts expert and TV presenter.
Despite the natural assumption that the star's reputation as someone "not to be messed with" would make people think twice about copying his work, Chris felt that his content was too valuable to risk ending up on the Pirate Bay's of this world. His target audience is technically savvy and the usual mix of CSS and other system would not prevent erosion of DVD sales.
Chris said: "I can honestly say that this copy protection is "kick ass". I used the guys at 10th Planet for the initial promotional run, and they were very helpful in recommending the DVDR version of DVD Sequr. Ensuring that none of my hard work made it out into the public domain before release was very important for me. This DVD will be available on Amazon so I wanted to protect sales in a cost effective way and DVD Sequr provided that for the pressed run too."
More DVD releases set to take advantage of the most effective copy protection available include high value medical and educational programmes.
DVD Sequr is the most resilient copy protection system available for DVD Video, able to defeat ripping applications and disc to disc copy processes on both PCs and stand alone duplicators.
Until recently only available on DVDR, this technology is now fully compatible with the DVD replication process, allowing standard DDP images to be protected.
The result is a manufactured disc that is fully compliant to the DVD standard, independent testing has shown that there is no affect on the playability of the disc after the production is applied.
Further information is available at: www.10dpm.com.
(KMcA/BMcC)
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