Broadcast News

Bookmark and Share
30/03/2009

Body In Balance Concludes German DVD Distribution Contract

The UK and Europe's leading Yoga and Wellness channel, Body in Balance (BiB), has entered into an agreement to distribute DVD and CD product in Germany, Austria and Switzerland through Rough Trade Distribution GmbH.
BiB is applying tried and tested music distribution techniques to Yoga by using TV shows on its channel as shop windows to promote the leading yoga masters and drive sales of its video products.
Greg Roselli, Managing Director of BiB, has said: "We're doing to Yoga - the new "rock n' roll" - what MTV has done to music. If 50 is the new 25, then good health is the new drug of choice. We will be promoting the yoga artists and their programmes on Body in Balance Germany, which is carried on KabelKiosk, Zattoo, Arcor, Teleclub Switzerland. On the back of this exposure we will be selling more DVDs in Germany."
BiB will immediately release three German language DVD titles including Maya Fiennes' Kundalini Yoga and follow this with a minimum of 15 further titles, created by BiB and other leading global yoga and wellness producers.
BiB focuses on high quality, informative yoga, pilates, tai chi, meditation and nutrition programming as well as lifestyle shows and information on exclusive spa holidays and events.
BiB teachers are celebrated throughout the world and include Deepak Chopra, Shiva Rea, Katy Appleton, Duncan Wong and Maya Fiennes. Instructional programming covers all levels of ability and viewers are encouraged to develop their skills and discover new ways to help themselves gain fitness for both body and mind.
The rapidly growing international television channel BiB is now available in 15 million homes. It broadcasts in the UK on Sky channel 275 and also airs throughout Europe including Germany, Belgium, Holland, Poland, Netherlands, Serbia and Croatia. More than one million DVDs from BiB artists have been sold in the past three years.
Further information is available at: www.bodyinbalance.tv.
(KMcA/BMcC)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

27/04/2017
Production News : Channel 4 Announces Return Of Lookalikes
Following the success of the pilot episode and subsequent series, Channel 4 has commissioned another series of structured reality show 'Lookalikes'. T
03/10/2017
Production News : Sky To Launch Animation Channel
Sky Cinema is offering both classic and new animation titles on a channel for the first time starting this month. Launching on Saturday 14 October, an
05/09/2017
Leader Names Jigsaw24 & root6 As European Channel Partner
Leader Electronics has further expanded its sales and support network with the appointment of Jigsaw24 & root6 as a European channel partner. Commenti
23/08/2017
Production News : Channel 4 Specialist Factual Commissions Guy Martin's Pit Stop
Channel 4 Specialist Factual has commissioned Guy Martin's Pit Stop. Guy is set to take on the most coveted job in automotive engineering - being give
06/06/2017
Production News : Channel 4 Commissions 'A Year On The Farm'
A new series – A Year On The Farm (working title) – has been commissioned by Channel 4. The 4x60' series, which is due to air later this year, will ca
23/05/2017
GatesAir Facilitate Channel Relocation
GatesAir has been selected by WTTW-TV to fulfil its FCCTV spectrum repack requirements. WTTW-TV is the primary PBS member station which serves the Chi
19/05/2017
HHB Named Avid's EMEA Audio Top Channel Partner
HHB Communications, including its post-focused division Scrub, have been named Avid's EMEA Audio Top Channel Partner. The award is the third in four y
02/05/2017
Production News : Channel 4 To Explore Ivanka Trump's Relationship With Father
Channel 4 has commissioned a new one-hour documentary exploring the background of Ivanka Trump, the daughter to US President Donald Trump. Produced by
04/04/2017
Production News : Channel 4 Appoints Commissioning Editor For Factual Entertainment
Channel 4 has appointed a new Commissioning Editor for Factual Entertainment. Gilly Greenslade will report to Head of Factual Entertainment Kelly Webb
03/04/2017
Production News : Channel 4 Recommissions Supershoppers
Supershoppers, from Scottish independent production company Firecrest Films, has been recommissioned for two new 6 part series' by Channel 4's Head of
29/03/2017
Production News : Channel 4 Commissions The Prison Visit
Channel 4 has commissioned a 60-minute single-access documentary, The Prison Visit, from Chalkboard TV. The Prison Visit will take cameras into a pris
08/06/2017
Production News : New Entertainment Show Heads To Channel 4
A new entertainment show has been commissioned for Channel 4, it has been announced. Host The Week will see a celebrity guest host an episode for one
09/05/2017
Production News : Channel 4 Announces New Gardening Show
Channel 4 has commissioned a new gardening show, Down The Garden Path With Dee Hart Dyke (w/t). Dee Hart Dyke is one of Britain's best amateur gardene
27/03/2017
Production News : Channel 4 Announces New Docu-Drama Series Nightmares
Channel 4 has announced the commission of Nightmares, to be produced by Eleven; a docu-drama series will depict chilling tales of real life horror sto
22/03/2017
Production News : Jamie Oliver Signs New Deal With Channel 4
Channel 4 has teamed up with Jamie Oliver for a new three-year deal that will see the chef return with exclusive programmes for the broadcaster. In th