FremantleMedia Enterprises Appoints Roadshow Entertainment In Australia And New Zealand

FremantleMedia Enterprises (FME), the brand extension arm of FremantleMedia, has announced a new partnership with Roadshow Entertainment, the Australian market leading independent DVD distributor.
Roadshow has been appointed as the exclusive DVD distributor for Australia and New Zealand and will manage FME's extensive back catalogue (non-music) as well as new release TV programmes and films.
The four-year deal will see Roadshow distributing a vast array of FME programming including such iconic properties as 'Benny Hill', 'Rumpole of the Bailey', Goodnight Sweetheart', 'Pie in The Sky', 'George & Mildred', 'Bless This House', 'Love Thy Neighbour', as well as more current titles such as 'Grand Designs', 'Project Runway' and 'The IT Crowd'.
The arrangement will also include the highly successful TV series 'Merlin', which has achieved outstanding success in the UK and will be lead programme for Network Ten this year.
Daryl O'Connor, Senior Vice President, Home Entertainment, FremantleMedia Enterprises, commented: "This is a great fit. Roadshow's retail distribution clout, coupled with their sales and marketing expertise will ensure that our ever expanding slate of high quality programming will be able to cut through to the end consumer with great effect."
Chris Chard, Managing Director of Roadshow Entertainment, continued: "We are thrilled that FME has selected Roadshow as their partner for these territories. There is an obvious strategic fit for the FME catalogue with our core strengths as a distributor, and the long-awaited alignment of their exciting new portfolio of TV series with their valuable archive, signals the arrival of a major brand for the DVD retail category.
"We are proud to be associated with a high-calibre entertainment company such as FremantleMedia."
Further information is available at: www.fremantlemedia.com.
(KMcA/BMcC)