Broadcast News
Bookmark and Share
03/11/2008
Current TV's Election Night Broadcast Rejects Punditry In Favour Of Viewers Participation
Cross platform media company Current, with support from Digg and Twitter, will turn TV coverage of election night inside out, replacing pundits with perspectives from users throughout the social media world.
'Election All-Nighter LIVE' will bring the best of Web to TV with a real-time stream of the most important results, facts and information, which will create a comprehensive newsfeed that gives viewers a completely new way to experience election night.
For the first time, Digg headlines will be streamed live on TV, featured as part of Current's multimedia dashboard that includes tweets from Twitter, along with video commentary from 12seconds.tv and Current.com.
Joel Hyatt, CEO of Current, said: "'Election All-Nighter LIVE' is a celebration of democracy. By partnering with Digg and Twitter, Current is enabling our young adult viewers to directly influence what they see online and on TV, especially on election night on Current TV."
Biz Stone, Twitter Co-Founder, said: "The new pace of democracy is real-time. Current is helping Twitter amplify the opinions, news and trends that matter right now, Together, we're influencing more than media - we're evolving conversation."
'Election All-Nigher LIVE' will include:
  • Breaking news and data: state-by-state projections, Electoral College scoreboard and popular vote scoreboard. Information will be displayed against an animated map of the United States that adjusts throughout the night according to news and results coming from different places across the country
  • Digg: a streaming feed from Digg's election news, aggregating relevant headlines, blog posts and stories that the Digg community is Digging up and discussing real-time. Digg will also provide updates on the latest breaking elections news and commentary. Updates will be broadcast live from an election night party hosted by Digg
  • Twitter: real-time tweets from users across the country, will give viewers a sense of up-to-the-minute personal opinions, thoughts and emotions as events unfold. Twitter users can highlight election night comments for broadcast by using '#current' in their tweets. Users can also ask questions about participating via Twitter by directing questions to '@current'
  • Video: breaking news including candidate victory and concessions speeches along with webcam commentary from users at 12seconds.tv and Current.com. In addition, the cast of Current's 'InfoMania' will provide special commentary regarding the media's response to the night's election news

More information regarding the ways viewers can participate in the broadcast is available at: www.current.com/election.
(KMcA)



Top Broadcast News Stories
24/10/2014
Neumann KH Installed In Calrec
A Neumann 5.1 surround system has been installed at Calrec’s Hebden Bridge headquarters, allowing its clients to accurately experience the superior au
24/10/2014
dbn Co-operates In Gala Event
Manchester, UK based lighting specialist dbn was once again involved in the ambitious production at the heart of the Co-Operative Retail Trading Group
24/10/2014
Vidchecker Auto QC Integrated with Snell Workflow Automation
Vidcheck, a supplier of software for automated quality control and automated correction of file-based media, has announced that its 'Vidchecker' autom
24/10/2014
Estonia Public Broadcasting And HARMAN Studer's Vista 5 M3 Digital Console
Estonia Public Broadcasting recently upgraded its OB van with a HARMAN Studer Vista 5 M3 digital console. The organization chose to make the upgrade i
24/10/2014
Classical Sensation Reinvents Chopin with DPA Microphones
Debuting on iTunes Classical at #1 before its official release, the Chopin Variations by celebrated pianist and composer Chad Lawson, violinist
24/10/2014
Key Firms Donate to SMPTE Centennial Campaign
The Society of Motion Picture and Television Engineers (SMPTE), has announced that the Walt Disney Company, Panasonic, and Dolby Laboratories have mad
23/10/2014
Blackmagic Design Used In 'Sonic Highways'
Blackmagic Design has announced that several of its Pocket Cinema Cameras were used to shoot behind the scenes footage and B roll for the Foo Fighters
23/10/2014
FOR-A Brings Switchers, Multi-Viewers, And More To Caper 201
FOR-A America will exhibit several of its video production solutions at the upcoming CAPER show takeing place in Buenos Aires, Argentina, from October
23/10/2014
HARMAN'S AKG Celebrate C214 as Best-Selling Condenser Microphone
HARMAN's AKG has announced that its C214 microphone has been the "best-selling condenser microphone for studio and stage in the United States over the
23/10/2014
Sony Collaborates With Evertz
Sony and Evertz are working together to develop new IP interoperability technologies, following an announcement of their strategic alliance at IBC in