Argentina's Telefe Makes 'The Rich List' For Primetime

ITV Worldwide's hit entertainment format 'The Rich List' is about to debut in primetime on Telefe in Argentina, Peter Iacono, President and Managing Director of ITV Worldwide, has announced.
A locally produced version of the entertainment format will air later this month in primetime once a week on the Susana Gimenez Show. Susana Gimenez, who has been a household name for decades in Argentina, is one of the most celebrated women on South American television. Her entertainment series is stripped daily in primetime on Telefe.
'The Rich List' format was devised and created by the award-winning 12 Yard Productions, the format production company recently acquired by ITV. The format has already been sold to twelve territories including Spain, Australia, Germany, USA, UK and Russia.
Flavio Medeiros, Senior Sales Executive based in Rio de Janeiro, commented: "'The Rich List' is a great format which works extremely well in primetime in a number of territories. We are delighted to be working with RGB and Telefe and believe their local version of the show will be a hit."
Julián Rodríguez Montero, Acquisitions Manager at Telefe S.A. added: "'The Rich List' is exactly the sort of entertainment format that we were looking for. We know loyal viewers of the Susana Gimenez Show will enjoy this exciting new addition to the series."
Darío Turovelzky, Head of Contents at RGB Entertainment, the production company which will create the Argentinean version of the format, commented: "This is a great show with just the right mix of general knowledge and fun to give it strong appeal for all age groups, we're sure it will do well."
'The Rich List' is a nail-biting test of knowledge and nerve as paired teams of strangers compete to win potentially limitless amounts of cash. The teams bid upwards against each other to predict how many examples of a particular subject they can list, on topics such as US presidents, countries in Europe or an actor's films. If they fail to come up with the number of answers predicted, the other team wins.
The winners go on to play for that week's $250,000 cash prize. But things don't stop there. The reigning champions then face a new set of opponents and try to win even more money, with the chance of returning week after week.
(KMcA)