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16/05/2008

Hamlet Forms Alliance With Sencore For North And South America Distribution

Hamlet, a leading supplier of high quality test and measurement equipment, has signed an agreement by which Sencore Inc. will become Hamlet's lead distributor for North and South America.
Sencore, based in Sioux Falls South Dakota, is already a leading developer and supplier of test and measurement products across a broad range of industries.
In broadcast, its product line focuses largely on transport stream analysis, so Hamlet's video, audio and file-based content tools are a perfect complement.
Al Bowden, President/CEO and co-owner of Sencore, said: "Hamlet has a terrific range of products right across the video line.
"They won an award at NAB for the latest digital module for the Flexiscope line, they have great traditional test tools, and Vidscope and ReelCheck are very innovative ways of quality checking file-based content. Their product line fits perfectly into ours and with Hamlet's competitive pricing I know we are going to be very successful in selling for them."
Steve Nunney, Director of Hamlet, said: "It was the perfect match of our two product lines that first attracted us to Sencore. But having now worked with them, even more impressive is their professional approach and the excellent spirit right across the company.
"They are nice people to do business with, and I am sure that together we are going to transform the broadcast test and measurement business in North and South America, with high quality, full featured and affordable products," he said.
The new agreement came into effect on April 28, 2008.
Currently celebrating its 22nd anniversary in 2008, Hamlet Video International Limited is an English company dedicated to the design, manufacture and supply of innovative, high quality and cost-effective test and measurement equipment to the video and broadcast industries worldwide.
Further information is available at: www.hamlet.co.uk.
(KMcA)
Solidmate Ltd Memory Card Hire London

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