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27/07/2007

Envivio Introduce Multichannel IP Video Encoder

Further increasing its commitment to support IPTV service providers in China, Envivio has introduced what is claimed to be the world’s first multichannel IP video encoder supporting AVS (Audio Video Coding Standard). In 2006, AVS was approved as the Chinese national standard. The telco-grade, quad-channel 4Caster C4 will be demonstrated encoding in AVS at IBC2007 in the Envivio stand No. 4.260.
“Supporting the build-out of the digital television infrastructure market in China remains a key focus for Envivio,” said Julien Signès, President and CEO of Envivio Inc. “With the AVS enhancement to the 4Caster C4, we can now provide an all-IP infrastructure solution offering the latest in video technology for Chinese IPTV service providers.”
This is the second Envivio encoder to support AVS. The Envivio 4Caster B3, introduced in March of 2007 at the Beijing International Convention Center, was the world’s first telco-grade encoder to support AVS for both broadcast and IPTV deployments. Attendees to the formal product introduction included members from the Chinese Ministry of Information and Industry, State Administration of Radio, Film, and Television (SARFT) and the Audio Video Coding Standard (AVS) Workgroup of China.
According to the Academy of Broadcasting Science and SARFT, China has the largest radio and television audience in the world and is witnessing a booming digital transformation. The TV ownership rate for families is at 98% and the number of TV audiences currently reaches 1.167 billion. Service providers are expected to support all-around digital broadcast services by 2010. Based on current development trends, it’s estimated that the transition from analog to digital broadcasting will create a market of several trillion US dollars.
The 4Caster C4 encoder is part of the Envivio Convergence Generation headend which powers an all-IP infrastructure. C4 supports IPTV standard definition video resolutions and CIF (Common Intermediate Format) Internet TV resolutions, simultaneously. The C4 can also simultaneously encode in AVC / H.264 as well as in the AVS, QuickTime and Windows Media formats. The design of the C4 allows service providers to protect their investment by providing a solution that can be easily configured to support a variety of formats within one unit. Operators may begin offering services in one format, such as AVS, and evolve to add other formats and services as needed.
Based on the latest quad-core Intel processors, the flexible architecture adopted by Envivio for the 4Caster C4 allows a service provider to receive firmware upgrades from Envivio to quickly react to market demands for new features. New features and functions can be added easily to each encoder without the need to replace units deployed in the field.
Powering its vision of a converged world, Envivio continuously strives to introduce advanced compression products for traditional and emerging media by offering solutions to service providers which reduce their operational costs while offering subscribers compelling video services anytime and anywhere.
For further information:
www.envivio.com
(DS)


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