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26/04/2007

FremantleMedia Enterprise Spreads Jamie Oliver Series To 33 Territories Worldwide

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FremantleMedia Enterprises CEO, David Ellender, has confirmed a raft of sales following MIPTV for a range of Jamie Oliver’s series and specials.
Launched a year ago at MIPTV ‘06, 'Jamie At Home' (13 x 30’), from Fresh One Productions, has sold into 33 territories worldwide, with France, Germany, Greece, Italy and Spain among the European markets screening the informative series.
The series has also sold widely into Scandinavia, Australasia, Canada and Brazil.
The follow-up series to the immensely successful 'Jamie’s Kitchen', 'Jamie’s Chef' (4 x 1 hour), has also performed well, selling into 24 territories worldwide including Australia and New Zealand, pan-Asia, Hong Kong, Japan, Korea, all Scandinavian territories plus the Czech Republic, Portugal, Poland, Romania and Slovenia to name a handful.
There are now also 24 territories on board for Jamie’s Return to School Dinners. In this 75’ special, Jamie investigates what’s going on with British school dinners after Prime Minister Tony Blair pledged £280m to sort out the mess. A ratings success when it transmitted on the UK’s Channel 4 in September 2006, the special has been snapped up by international markets including France, Greece, Italy, the Middle East, Norway, Poland, Spain, Sweden, South Africa, pan-Asia, Australia, Hong Kong, Japan, Korea, New Zealand, Canada and Brazil. These sales follow the immense success of the original Jamie’s School Dinners series (4 x 1 hour), currently at home in an impressive 46 territories around the globe.
The latest addition to Jamie’s stable of programmes, Jamie’s Australian Diary (1 x 1 hour), has already sold into 11 territories worldwide, with France, Greece, Italy, Sweden, the Middle East, pan-Asia, New Zealand and Brazil among those countries to share Jamie’s time Down Under.
Commenting on the wide range of sales, David Ellender, CEO, FremantleMedia Enterprises said: "Jamie Oliver and all of his series and specials form a key part of our factual programming portfolio and we are delighted with the performance of all of his programmes. Jamie is a household name and shining star among FME’s talent stable and we are pleased to continue working with both Jamie and Fresh One on a range of future projects, which will no doubt enjoy similar success."
(DS/SP)
VMI.TV Ltd

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