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14/09/2006

Granada International Announce Partnership With Sony

Granada International, part of ITV Worldwide, has announced a partnership deal with Sony Preservation Factory to protect and maintain Granada International tape-based legacy archives.
The system will bring the old content into the digital age and create new revenue streams through additional sales.
Granada International distributes programmes to over 3,000 broadcasters and home entertainment partners in more than 200 countries worldwide. Their catalogue covers every possible genre, from Hollywood TV Movies and the largest British feature film library in the world, to drama, entertainment, kids, factual, wildlife and formatted programming.
Fiona Maxwell, Director of Operations & Servicing, said: ”We’re committed to a long-term archive preservation programme and are delighted to work with Sony, a company that shares the same vision and values as our own. Sony Preservation Factory offers a reliable and precise method for preparing and managing preservation projects. Considering the age of some of our holdings, several will need to be restored both mechanically and chemically before being transferred. This is what Sony can do best, taking advantage of their invaluable experience in the professional media and hardware manufacturing industry over the last 60 years.”
Sony Preservation Factory is an archive preservation initiative that aims to be the guardian of our audiovisual heritage. By providing technical solutions for restoring and managing archives in today’s digital age, Preservation Factory offers institutions, broadcasters, corporations, libraries, museums and many other organisations a way of safeguarding precious material for future generations.
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