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26/01/2006

Sterling Media announce five years of managing communications strategy

Leading communication and events specialist Sterling Media has announced its fifth year of managing the communications strategy and event management for the annual Eastern Eye Asian Business Awards, taking place Wednesday April 19 at The Grosvenor House Hotel, London.
This year, the Eastern Eye Asian Business Awards celebrates its 10th successful ceremony as indisputably the most established Asian event on the British business calendar. As well as being recognised internationally, the event has evolved from an annual business awards ceremony to establishing itself as an affluent institution. The event provides the ideal opportunity to congratulate the movers and shakers of UK Asian enterprise and their businesses, which play a significant role in contributing to the nation’s economy and wealth.
More than 1000 VIPs and celebrity guests are anticipated to attend this prestigious event including a host of Britain’s richest Asians, such as Lakshmi Mittal, The Hinduja’s, Mike Jatania and Lord Swaraj Paul, as well as a wealth of A-list mainstream, British Asian and international talent, entertainment stars, public figures and MPs. Each year the ceremony is presented by leading public figures and have included television star and prolific writer Meera Syal, award-winning broadcaster and journalist Martin Bashir, Shiulie Ghosh, and Laila Rouass. Ambassadors and guests of honour who have attended throughout the Eastern Eye Asian Business Awards’ 10 year history have included HRH The Prince of Wales, HRH Prince Michael of Kent, HRH Princess Royal, The Rt. Hon Tony Blair PM, Cherie Booth QC, William Hague MP and Michael Portillo MP.
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