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06/03/2001

CARLTON ACTIVE COMPLETE MANAGEMENT TEAM

CARLTON Active, the division of Carlton Television responsible for the development of interactive programming and advertising, have announced the completion of their management team appointments.
Janet Awe has joined the company as Head of PR and Marketing and Louise Okafor has been appointed Head of Project Management.
Awe was formerly an Account Director with PR consultancy, Kinross & Render (K&R). She was responsible for developing and implementing PR and marketing strategies, and worked on a variety of business-to-business accounts, including an interactive television production company and the launch of research into digital television by set-top-box manufacturer, Pace Micro Technology.
Awe said: “This is a great job. Interactive television is such an exciting arena - the opportunities for advertisers and consumers are immense - and I'm really proud to be working with Carlton Active. In the short time that they have been going, the company have built an excellent team of creative, technical and commercial people, which has developed truly groundbreaking interactive programmes and ads, as well as win a number of awards. My job will be to help communicate all these achievements and I'm really looking forward to getting stuck into it.”
Okafor, was previously a programme manager for two years at Level 3 Communications, where she worked with a global team responsible for driving and implementing strategic and tactical decisions for the IP-based networking company. Prior to that, she worked at Energis Telecommunications maintaining the company's relationships with their vendors and suppliers.
Commenting on her appointment, Okafor said: “Meeting demanding deadlines is crucial to the ongoing success of Carlton Active. I have a great team of talented people who are creating exciting, quality, interactive services. In my new role, I am implementing procedures with a view to reducing the turnaround cycle to keep us at the forefront of this new industry.” (CD)
VMI.TV Ltd

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